Product Localisation Lead - Korea

Canva Canva · Enterprise · Seoul, South Korea · Strategy/Planning

Product Localisation Lead for Korea at Canva, focusing on adapting global products and messaging to resonate with Korean users. This role involves collaborating with local and global teams, providing cultural insights, and working with linguists and translators to ensure a natural and intuitive user experience in Korean.

What you'd actually do

  1. Identify key opportunities for localisation improvements in Korea
  2. Collaborate with local team on Product Growth initiatives
  3. Evaluate and adapt global messaging, campaigns, and product experiences to resonate with Korean users
  4. Provide cultural insights and guidance to global teams
  5. Work closely with linguists, translators, and local partners to ensure clarity, tone, and cultural nuance across all Korean-language experiences

Skills

Required

  • understanding of the needs of Korean customers
  • localisation or internationalisation work
  • content design for Korean audiences
  • product growth in the Korean market
  • brand copywriting in Korean
  • analytical mindset
  • understanding ambiguous, complex problems
  • communicating them simply
  • taking things from chaos to clarity
  • discussing detail with engineers
  • discussing ideas with product managers and designers
  • basic web development
  • writing documentation

Nice to have

  • Knowledge of product growth strategies and user acquisition in Korea
  • Experience in marketing or advertising in the Korean market
  • tertiary education in linguistics, literature, or localisation
  • copywriting experience
  • maintain a blog
  • localisation for a SaaS product
  • organic growth (SEO and WordPress)
  • design experience
  • expert with CAT tools
  • experience with Smartling

What the JD emphasized

  • Korean customers
  • Korean users
  • Korean language and culture
  • Korean-language experiences
  • Korean market
  • Korean users’ experience
  • Korean users
  • Korean users
  • Korean users