Product Manager, Ads (supply)

Netflix Netflix · Big Tech · Los Angeles, CA +4 · Product Management

Product Manager for Netflix's Ads Platform, focusing on expanding ad supply and developing monetization strategies within the Connected TV advertising space. Responsibilities include defining product strategy, managing products from concept to launch, fostering partnerships, and measuring product success. Requires extensive experience in Ad Tech, advertising ecosystems, ad servers, RTB, and audience targeting.

What you'd actually do

  1. Define and execute a product strategy for the Ads Platform and translate the strategy into a product roadmap
  2. Manage products from concept to launch, delivering features iteratively
  3. Create strong partnerships with Netflix product teams, establishing continuous feedback loops to better understand their problems
  4. Foster and contribute to a vibrant exchange of ideas, and effectively articulate your vision and strategy across the organization.
  5. Continuously evaluate and measure the success and effectiveness of our products, defining the metrics to drive this execution.

Skills

Required

  • 7+ years of Product Management experience
  • Proven track record of successfully managing Ad Tech products
  • Demonstrated understanding of advertising ecosystems—including CTV ads
  • Expertise in experimentation and measurement
  • Strong experience designing integrations with ad servers, SSPs and DSPs
  • Knowledge of APIs and integration frameworks
  • Experience with real-time bidding (RTB) protocols and auction dynamics
  • Familiar with header bidding and server-side auctions
  • Experience in enabling audience onboarding, targeting etc.
  • Strong understanding of advertising concepts
  • Ability to effectively prioritize and articulate your product roadmap
  • Comfortable working with ambiguity
  • Exceptional communication skills
  • Ability to inspire, motivate, and lead teams
  • Comfortable applying a combination of qualitative and quantitative methods to define success

What the JD emphasized

  • proven record of successfully launching and scaling platforms
  • Proven track record of successfully managing Ad Tech products throughout the product development lifecycle
  • Demonstrated understanding of advertising ecosystems—including CTV ads—and member experience, with expertise in experimentation and measurement.
  • Strong experience designing integrations with ad servers, SSPs and DSPs.
  • Experience with real-time bidding (RTB) protocols and auction dynamics.
  • Familiar with header bidding and server-side auctions.
  • Experience in enabling audience onboarding, targeting etc.
  • Strong understanding of advertising concepts such as publisher policies, frequency caps, sensitive categories and taxonomy mapping.
  • Working understanding of inventory management systems and forecasting methodologies.