Product Manager, Apple Ads Campaign Optimization

Apple Apple · Big Tech · Cupertino, CA +1 · Software and Services

Product Manager for Apple Ads Campaign Optimization team, focusing on developing AI-driven automation products for advertiser success. This role involves defining product strategy, leveraging data analytics and customer feedback, and collaborating with engineering teams to launch new features. Expertise in ad optimization algorithms and building auto-bidding/budget optimization systems is preferred.

What you'd actually do

  1. drive the development product strategy and development of automation products of that help our advertisers be successful on our platform
  2. pair customer empathy with analytical rigor to form hypotheses and influence the direction of our AI-driven products, directly impacting thousands of brands and the future of digital advertising at Apple
  3. leveraging data driven insights to bootstrap zero-to-one products and creating solutions that impact customer and business outcomes
  4. Collaborate with cross-functional teams to define and achieve success metrics for optimizing advertiser campaigns
  5. Lead product strategy and execution from concept to launch, leveraging data analytics to inform decisions

Skills

Required

  • Proficiency in SQL and experience in analyzing complex, large-scale data sets to form hypotheses, justify product opportunities, and measure success
  • Experience collaborating with engineering and data science teams for product development
  • Demonstrated ability to define measurable success metrics and lead teams to deliver results
  • Exceptional written and verbal communication skills, with the ability to clearly and concisely convey results and opportunity areas to cross-functional teams and leadership
  • Excels in a fast-paced environment with a high degree of ownership and accountability

Nice to have

  • At least 2 years of product management experience in digital advertising technologies
  • Expertise in ad optimization algorithms and digital marketplaces, specifically in building auto-bidding and budget optimization systems
  • Proven track record of launching and enhancing advertising products
  • Background in Statistics, Experimentation, Machine Learning, and AI

What the JD emphasized

  • AI-driven products
  • automation products
  • data driven insights
  • ad optimization algorithms
  • auto-bidding and budget optimization systems

Other signals

  • AI-driven products
  • automation products
  • data driven insights
  • ad optimization algorithms
  • auto-bidding and budget optimization systems