Product Manager, Marketing Automation Platform

PitchBook PitchBook · Fintech · Seattle, WA · Revenue Operations

Product Manager for PitchBook's Marketing Automation Platform, focusing on enhancing efficiency and scalability for go-to-market teams. This role involves understanding internal customer needs, managing the platform roadmap, developing functional specifications, and collaborating with cross-functional teams. The ideal candidate has experience in revenue operations, product management, and marketing automation technologies.

What you'd actually do

  1. Customer Understanding: Deeply understand your internal customers’ (primarily, PitchBook marketing teams’ and team members’) needs and ensure the marketing automation platform roadmap is focused on driving the most critical and impactful work for those teams. Deeply understand the needs, pain points, and workflows of internal customers to drive operational efficiency and improved business outcomes.
  2. Marketing Platform as a Product: Own and prioritize the roadmap for the marketing automation platform, ensuring it delivers value and aligns with compliance requirements.
  3. Functional Specifications: Develop detailed functional specifications for tool, code/low code, workflow, and data changes to the Marketing Automation Platform.
  4. Product Requirement Documentation: Write and maintain clear, concise, and detailed product requirement documentation (PRD) to guide development and ensure alignment with business objectives and user needs.
  5. Operational Expertise: Identify opportunities for process improvements and implement best practices for scalability and efficiency.

Skills

Required

  • 3+ years of experience in revenue operations, business process improvement, or a related field
  • 1+ years of experience in product management
  • Familiarity with marketing automation tools, such as Marketo, Salesforce, Qualified, Inflection.io, and Rollworks
  • Experience applying product management methodology: discovery, customer interviews, establishing customer-centric requirements, and writing functional design documentation
  • Familiarity with data integration, APIs, and enterprise systems architecture
  • Strong analytical and problem-solving skills with a focus on measurable outcomes
  • Experience with product management tools (e.g., JIRA, Confluence)
  • Ability to collaborate with cross-functional teams (RevOps, Engineering, Finance, GTM leaders) to deliver innovative solutions
  • Must be authorized to work in the United States without the need for visa sponsorship now or in the future