Product Marketing Manager (m/f/d)

Johnson & Johnson Johnson & Johnson · Pharma · Aachen, North Rhine-Westphalia, Germany

Product Marketing Manager for Abiomed's cardiology portfolio in EMEA, responsible for coordinating product strategy, communication, and launches. This role involves managing internal and external marketing strategies, adapting global plans to local needs, assessing market gaps, and leading product launch execution. Requires experience in marketing within medtech, interventional cardiology preferred, and proficiency in project planning, budgeting, and utilizing data for digital strategy. Fluency in German and English is essential.

What you'd actually do

  1. Strategically manage all aspects of internal and external marketing strategy including leaders intent and all business partners ensuring alignment, consistency and execution
  2. Adjust global marketing plan (regional and regulatory requirements) and communication plans to local needs and coordinate roll out ensure clear marketing messaging and value propositions for internal and external communication
  3. Assess gaps and market needs/growth potential to guide/drive product marketing materials and make recommendations for enhancements, working closely with the global marketing and EMEA communication team
  4. Lead product launch execution, launch communication and campaigns to support product launches and changes
  5. 20% field based

Skills

Required

  • Bachelor’s degree
  • 6-8 years of demonstrated experience in marketing role
  • Demonstrated proficiency with project planning and budgeting
  • Strong interpersonal communication skills
  • written and presentation skills
  • ability to manage multiple programs at once
  • effectively prioritize work
  • Experience utilizing data to define digital strategy
  • Fluent in both German and English language

Nice to have

  • advanced degree highly preferred
  • Experience in medical device, biopharma, healthcare or another regulated field is preferred

What the JD emphasized

  • medtech
  • interventional cardiology preferred
  • Fluent in both German and English language