Amazon Advertising is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions - including sponsored, display, video, and custom ads - leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more. Our programmatic advertising platform, the Amazon Demand Side Platform (DSP), is becoming increasingly popular with major advertisers and agencies worldwide. We believe we understand programmatic advertising better than anybody else and want to turn it into a science of its own that all users can leverage for their programmatic advertising.Our Amazon DSP team is looking for a Programmatic Solutions Analyst to join Amazon Advertising's growing team based in [ENTER LOCATION(S)].As a Programmatic Solutions Analyst, you will manage the end-to-end experience of our enterprise customer, known as programmatic trading desks, driving the overall expertise in our programmatic advertising DSP.The Programmatic Solutions Analyst develops our customers into proficient users of Amazon DSP. In this customer-facing role, you will work closely with programmatic traders at agencies/advertisers, as well as Amazon Advertising internal account teams, support engineering, sales, and product to address customer needs, acting as the voice of the customer to help drive product enhancements, and create solutions on behalf of a diverse set of customers. You will be passionate about understanding customer objectives, and addressing them via training, product deep dives, adoption of Amazon technologies.
Key job responsibilities
- Owning the relationship with programmatic traders, engaging with them to understand their needs and blockers
- Providing services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices
- Analyzing and interpreting data to identify improvement areas, root causes, and formulate enablement and adoption recommendations
- Driving the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists)
- Defining and improving processes and tools for the Programmatic Solutions Consultant team to better serve customers
Basic Qualifications
- 1+ years of programmatic advertising experience and 1+ year of general client facing and/or digital experienceExperience with Excel. Experience analyzing data and best practices to assess performance drivers. Experience in omni-channel marketing, search engine marketing or search engine optimization. Bachelor's degree in marketing, communications, or equivalent work experience. Fluency in English
Preferred Qualifications
- Experience in e-commerce or online advertising
- Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, etc.)
- Proficient oral and written communication skills with ability to establish credibility with technical and non-technical business owners.
- Organizational skills including prioritizing, scheduling, time management, and meeting deadlines
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
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