The Public Policy Programs & Campaigns Manager for Brazil is key to advancing Meta's AI-first strategy in Latin America's largest market. This role requires an AI-native professional—someone who not only understands AI technology and its ecosystem, but can credibly articulate its value and navigate its policy implications with government leaders, business stakeholders, and internal teams. This role connects Meta's AI technologies—Meta AI, Llama, WhatsApp Business AI, and wearables—with government, policymakers, and the business community who will influence their adoption and regulation. This role supports Meta's commitment to responsible innovation by demonstrating the value of Meta's technology for Brazil's economic development, government modernization, and digital transformation.
Responsibilities
Design and implement policy programs that address regulatory areas including AI, Youth, Privacy, and digital platform governance Coordinate large-scale training events and capacity-building programs for SMBs, entrepreneurs, and government stakeholders Help drive adoption of Meta AI and Gen AI solutions through government and SMB partnerships Manage third-party vendor relationships and compliance processes for policy initiatives Execute initiatives aligned with regional policy strategies, both for internal and external stakeholders Coordinate with internal teams on AI-based solutions for public sector modernization Support WhatsApp AI solutions training and ecosystem development Pilot and launch internal tools to improve team's strategic impact tracking and internal communication
Qualifications
3+ years of experience in public policy, government relations, or program management Demonstrated expertise in build relationships with government stakeholders Practical experience at program/event management skills at scale AI-native experience: Demonstrated track record with AI tools, conversant in AI technology concepts, and able to credibly discuss AI capabilities with technical and non-technical audiences Professional fluency in Portuguese and English AI ecosystem knowledge: Understanding of the generative AI landscape, including AI applications in business and government (chatbots, automation, content generation) Experience working with or advocating for technology platforms Familiarity with Meta's product ecosystem (WhatsApp, Instagram, Facebook, Meta AI) Experience with digital transformation or technology adoption programs in the public sector Professional fluency in Spanish Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements) Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews) Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies