WHAT YOU DO AT AMD CHANGES EVERYTHING
At AMD, our mission is to build great products that accelerate next-generation computing experiences—from AI and data centers, to PCs, gaming and embedded systems. Grounded in a culture of innovation and collaboration, we believe real progress comes from bold ideas, human ingenuity and a shared passion to create something extraordinary. When you join AMD, you’ll discover the real differentiator is our culture. We push the limits of innovation to solve the world’s most important challenges—striving for execution excellence, while being direct, humble, collaborative, and inclusive of diverse perspectives. Join us as we shape the future of AI and beyond. **Together, we advance your career. **
THE ROLE
AMD is seeking a Public Relations Manager to manage and execute tactical PR activities for our Client Computing and Graphics product portfolio. This role supports product launches and ongoing momentum efforts, with direct responsibility for North America, while partnering closely with regional PR teams to coordinate global consumer, client, and graphics communications.
Reporting to the** **Computing and Graphics PR Director, this role plays a critical part in driving positive editorial coverage by managing media relationships, supporting product reviews and launches, and ensuring consistent, accurate messaging across traditional media, bloggers, non‑traditional content creators, and YouTubers. Internally, this role works closely with business units and marketing teams to secure messaging, collateral, and content that support key product launches and campaigns.
THE PERSON
You are a proactive, detail‑oriented PR professional with a strong interest in computing, graphics, and gaming technologies. You are comfortable working hands‑on with media and reviewers, coordinating complex launch logistics, and operating in fast‑paced environments with multiple stakeholders.
You bring strong communication and organizational skills, technical curiosity, and the ability to build trusted relationships both internally and externally. You are collaborative, responsive, and motivated by driving measurable coverage and impact.
KEY RESPONSIBILITIES
- Drive PR activities supporting product launches and sustained momentum for AMD’s client, gaming, and graphics product portfolios.
- Manage** **NPRP (Non‑Paid Review Program) efforts for launches of new CPUs, graphics cards, and OEM/SI systems, including coordination of unit testing, shipping, allocation, and hands‑on reviewer support.
- Maintain direct, ongoing engagement with North American media, bloggers, non‑traditional content creators, and YouTubers to drive positive perception and high‑quality coverage of AMD technologies.
- Provide front‑line technical support and direct engagement with reviewers to assess and troubleshoot issues during NPRP and ongoing review opportunities.
- Support OEM‑ and SI‑led announcements and reviews of AMD‑powered laptops and desktop PCs in close coordination with the Computing and Graphics PR team.
- Develop and execute creative communication campaigns, review opportunities, and demand‑generation activities to increase awareness and engagement.
- Maintain strong communication with AMD product teams, providing guidance on press engagement, NPRP strategy, competitive positioning, and PR best practices.
- Coordinate with product management and marketing to ensure North American PR priorities are aligned with broader business objectives.
- Track upcoming game launches and AMD game bundles, including competitive performance and key technology features, and support PR promotional activities as appropriate.
- Monitor competitive activity and market dynamics to inform PR strategy and guidance to business, marketing, and sales teams.
- Support and attend media events such as press briefings, conferences, interviews, tradeshows, and press visits to ensure accurate messaging and coverage.
- Draft PR materials including Q&As, talking points, press releases, pitches, blogs, bylines, and email communications.
- Support additional projects and assignments as needed.
PREFERRED EXPERIENCE
- Extensive experience in public relations, journalism, or a related field.
- Experience supporting product launches and ongoing communications for technology products.
- Strong familiarity with computing, graphics, gaming, and consumer technology landscapes.
- Experience working directly with media, reviewers, content creators, and influencers.
- Proven ability to manage multiple projects, timelines, and stakeholders simultaneously.
- Excellent written, verbal, organizational, and interpersonal communication skills.
- Technical aptitude and enthusiasm for computing and graphics technologies.
LOCATION
- Austin, TX
- Some North American and international travel required
This role is not eligible for visa sponsorship.
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_Benefits offered are described: _AMD benefits at a glance.
AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.
AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here.
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This posting is for an existing vacancy.