Public Relations Manager - Component Client

AMD AMD · Semiconductors · Austin, TX · Sales / Marketing

AMD is seeking a Client Public Relations (PR) Manager to lead tactical PR programs supporting Client Computing and Graphics product launches, reviews, and momentum campaigns. This role partners closely with regional PR teams to coordinate consumer client and graphics communications globally, with direct responsibility for North America. The PR Manager will cultivate and support relationships with media, bloggers, content creators, YouTubers, and industry influencers to drive positive coverage, reinforce key product messages, and amplify AMD thought leadership. Internally, this role collaborates with business units and marketing teams to develop messaging, content, and communications strategies that support product launches and ongoing campaigns. The overall objective is to maximize positive editorial coverage and engagement across North America and globally. This position also oversees press sampling and review program strategy across the Client and Graphics portfolios, ensuring alignment between business objectives, marketing priorities, and regional execution.

What you'd actually do

  1. Lead PR activities supporting client, gaming, and graphics product launches and ongoing momentum campaigns.
  2. Partner with business units and marketing teams to develop PR-ready storylines, messaging, and thought leadership opportunities.
  3. Manage product review programs for CPUs, graphics cards, and AMD-led OEM/SI systems, including review logistics, sample allocation, testing coordination, and hands-on reviewer support.
  4. Maintain strong relationships with North American media, content creators, reviewers, and influencers to drive positive coverage and advocacy.
  5. Develop and execute creative communications programs, review opportunities, and awareness-driving initiatives.

Skills

Required

  • Public Relations
  • Journalism
  • Communications
  • Messaging development
  • Content strategy
  • Media relations
  • Influencer relations
  • Product launch support
  • Review program management
  • Technical aptitude
  • Gaming industry awareness
  • Computing and graphics industry interest

Nice to have

  • Global consistency with regional needs
  • Process and framework development

What the JD emphasized

  • AI product launches
  • AI thought leadership
  • AI market positioning