Regional Therapy Advancement Manager - Rochester, Buffalo, Syracuse - Ny (greater Upstate) - Johnson & Johnson Medtech - Electrophysiology

Johnson & Johnson Johnson & Johnson · Pharma · Rochester, NY +4

This is a field-based marketing and sales role within Johnson & Johnson MedTech Electrophysiology (EP). The Regional Therapy Advancement Manager (RTAM) is responsible for driving awareness and access to cardiac ablation therapies by engaging with hospital administrators, physicians, and patients. The role involves analyzing market dynamics, educating referral networks, developing strategic business plans, presenting health economic insights, advocating for EP programs, and executing promotional campaigns, all while ensuring compliance with regulations.

What you'd actually do

  1. Engage hospital administrators, physicians, and patients to increase understanding of cardiac arrhythmias, such as atrial fibrillation (AFib), and available treatment options including catheter ablation.
  2. Assess hospital and provider-side market dynamics, uncover gaps in operational efficiency and patient care, and deploy Therapy Advancement tools to expand patient access.
  3. Provide education and resources to Electrophysiologists, Cardiologists, Primary Care Physicians, and Emergency Medicine Physicians on ablation procedures, benefits, and outcomes to enhance understanding and maximize patient pathways to care.
  4. Collaborate with Area Therapy Advancement Managers and field sales teams to create and execute compliant, data-driven territory plans that achieve business objectives to expand patient access to care.
  5. Deliver complex health economic information to influential stakeholders including physician leaders, hospital executives, and their business partners in a way that is engaging, credible, and easily understood.

Skills

Required

  • 5 years of business experience
  • 2 years of sales, marketing, clinical experience, or commercial business experience
  • Strong presentation and communication skills
  • Ability to build strong customer relationships
  • Expertise in establishing and maintaining strategic relationships across an organization
  • Consistent track record of successfully leading multiple projects with a sense of urgency
  • A valid driver's license