Revenue Operations Lead

HeyGen HeyGen · Multimodal · Los Angeles, CA +2 · Sales

This role focuses on building and maintaining the systems that power how HeyGen captures demand, qualifies interest, and routes high-value leads using inbound and product-driven signals. It sits at the intersection of product, data, and sales, defining how revenue signals are operationalized and surfaced across the business. The role requires a strategic sales motion, fluency in GTM tooling, and comfort with system design to build an AI-native revenue motion.

What you'd actually do

  1. Own how inbound and product-driven revenue signals are captured, classified, and routed
  2. Define what constitutes sales-worthy intent and ensure those signals are acted on quickly and consistently
  3. Partner with product and data teams to operationalize behavioral and usage data for GTM use
  4. Build and maintain workflows for inbound intake, enrichment, scoring, and routing
  5. Ensure sales teams receive decision-ready context, not just lead objects, to engage effectively

Skills

Required

  • 3+ years in Sales or Revenue analytics
  • Hands-on experience building scoring, routing, and enrichment systems from the ground up
  • Strong understanding of CRM object modeling and routing logic
  • Fluency with modern GTM tooling and automation
  • Experience working with product usage data
  • Comfort working directly with SQL, event streams, or data pipelines
  • Able to bring in best practices and frameworks

Nice to have

  • modern GTM tooling
  • system design
  • challenge existing patterns
  • high-growth SaaS or AI-native orgs

What the JD emphasized

  • build GTM Engineering foundations at a growing SaaS company
  • operationalize behavioral and usage data for GTM use
  • integrate product behavior into GTM workflows
  • evolve the GTM tooling and automation stack
  • build and maintain durable revenue workflows that scale