Sales Development Representative, Smb | Japan

Deel Deel · Enterprise · Japan · S&M

The Sales Development Representative plays a critical role in driving top-of-funnel growth across a defined segment or product. This role is responsible for identifying, engaging, and qualifying prospective customers through inbound and outbound prospecting. By uncovering client needs, educating prospects, and generating qualified opportunities, the SDR directly contributes to pipeline development and overall revenue performance. The position requires strong communication skills, curiosity, and the ability to operate in a fast-paced, high-growth environment.

What you'd actually do

  1. Generate new business opportunities through inbound and outbound prospecting, including email, phone, social channels, events, and campaigns.
  2. Identify, research, and qualify prospective clients by understanding their needs, challenges, and readiness to engage with sales.
  3. Create and execute outreach sequences, including personalized email campaigns and cold-calling to map and penetrate accounts.
  4. Engage existing customers as needed to identify cross-sell or expansion opportunities across a defined segment or product (as applicable to the team).
  5. Educate and nurture leads to progress them toward a qualified meeting or next step in the buyer journey.

Skills

Required

  • Experience in a sales development, business development, or outbound commercial role
  • Strong communication and interpersonal skills, with the ability to engage prospects across multiple channels.
  • Ability to work effectively in a fast-paced, dynamic, and remote-friendly environment.
  • Highly organized, self-motivated, and able to manage multiple priorities and outreach activities simultaneously.
  • Proven track record of meeting or exceeding activity and pipeline-generation targets.
  • Comfortable working autonomously, taking initiative, and sourcing solutions independently.
  • Strong written communication skills, including the ability to craft compelling outreach messages and campaign sequences.

Nice to have

  • Experience with CRM systems and sales engagement tools is a plus.
  • Experience in HR tech, fintech, or high-growth startup environments is beneficial but not required.

What the JD emphasized

  • Proven track record of meeting or exceeding activity and pipeline-generation targets.