Sales Enablement Manager, International

Cresta Cresta · Vertical AI · EMEA · Remote · Sales

This role is for a Sales Enablement Manager focused on international markets (EMEA and APAC) for an AI company. The primary responsibility is to build and scale GTM teams, accelerate sales ramp, drive consistent execution, and improve regional revenue growth. It involves adapting global onboarding programs, reinforcing sales processes, providing coaching, aligning content, measuring performance, and ensuring field readiness for product launches and customer-facing conversations. The role requires experience in sales, sales enablement, or sales management in a B2B SaaS environment, with a focus on supporting global sales teams and understanding enterprise sales motions. It's described as a hands-on, builder role with ambiguity.

What you'd actually do

  1. Partner with the Global Enablement Team and regional Sales Leadership to expand on existing Onboarding programs with regional-specific content for new EMEA and APAC AEs
  2. Reinforce Cresta’s sales process and methodologies across international teams, from discovery through close
  3. Deliver ongoing enablement through live training, workshops, role plays, and certifications
  4. Collaborate with Product Marketing to ensure messaging, talk tracks, and content are localized and relevant for EMEA and APAC markets
  5. Track and analyze performance metrics including ramp time, pipeline creation, win rates, and quota attainment across regions

Skills

Required

  • 4+ years in Sales, Sales Enablement, or Sales Management in a fast-paced B2B SaaS environment
  • Supporting or working with global sales teams (EMEA and/or APAC preferred)
  • Strong understanding of enterprise sales motions
  • Proven ability to build and adapt enablement programs in a scaling environment
  • Demonstrated success in sales coaching and performance improvement
  • Exceptional communication and facilitation skills within cross-cultural teams
  • Ability to operate with high ownership in a builder role with ambiguity

What the JD emphasized

  • international GTM motions
  • accelerating ramp
  • driving consistent execution
  • building the foundation
  • faster ramp times
  • improved deal execution
  • strong regional revenue growth
  • regional nuances
  • market dynamics
  • buyer personas
  • structured ramp support
  • deal coaching
  • pipeline development guidance
  • discovery through close
  • discovery
  • executive alignment
  • deal progression
  • direct coaching to reps
  • call reviews
  • scale coaching effectiveness
  • localized and relevant
  • competitive positioning
  • objection handling
  • regional use cases
  • practical, accessible
  • real-world sales scenarios
  • ramp time
  • pipeline creation
  • win rates
  • quota attainment
  • targeted interventions tied to revenue outcomes
  • product launches
  • pricing updates
  • strategic initiatives
  • customer-facing conversations
  • global sales teams
  • enterprise sales motions
  • build and adapt enablement programs
  • scaling environment
  • sales coaching
  • performance improvement
  • cross-cultural teams
  • high ownership
  • builder role with ambiguity