Segment Go to Market Manager - AI Business Solutions

Microsoft Microsoft · Big Tech · Toronto, ON +1 · Field Product Marketing

This role is a Go-To-Market Manager for AI Business Solutions within Microsoft's Sales Enablement & Operations team, focusing on the Canadian market. The primary responsibility is to drive business health and execution at scale, achieving revenue, usage, and share goals by leading the Operating Unit (OU) plan, surfacing insights, and removing blockers. The role requires a strong understanding of the AI Business Solutions product set and strategy, and experience working with sectors like financial services, public sector, manufacturing, and professional services is beneficial.

What you'd actually do

  1. Business Leadership: Partner with Field, Sales Excellence, and Finance to drive Segment performance across revenue, consumption usage and share.​
  2. Sales Activation: Define, implement and orchestrate segment strategy for field execution of prioritized solution plays.​
  3. Operational Excellence: Drive adoption of Security Execution Handbook for standardize execution. Leverages rhythms to coach and guide business performance​
  4. Connected Sales & Marketing: Partner with Product, Program, CMO, and cross-SE&O teams to execute marketing strategy and comprehensive solution plays. Maximize pipeline impact through effective customer targeting, event follow-up, and content that highlights Security priorities.​
  5. Enable OU to achieve targets: Ensure OU performance across revenue, consumption, usage, business health, pipeline health, and market share.​

Skills

Required

  • 8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience.

Nice to have

  • 12+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field OR equivalent experience.
  • 8+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
  • experience in working for or with these sectors is a benefit to the field team

What the JD emphasized

  • strong understanding of the AI Business Solutions product set, strategy and seller resources