Senior Campaign Manager, Automotive

NVIDIA NVIDIA · Semiconductors · Santa Clara, CA

This role is for a Senior Campaign Manager in the Automotive sector at NVIDIA. The primary responsibility is to lead the planning, development, and execution of global marketing campaigns for NVIDIA's autonomous vehicle platform, which includes AI training, simulation, and in-vehicle compute. The role requires extensive experience in coordinated marketing and a solid understanding of AI platforms and autonomous vehicles, but the core function is marketing campaign management, not AI development or research.

What you'd actually do

  1. Lead the planning, development, and execution of global automotive campaigns, from major launches to sustained engagement programs across NVIDIA’s full AV platform.
  2. Develop campaign strategy centered on the three computers for autonomous vehicles, including training, simulation, and in-vehicle compute, transforming complex AI technologies into engaging, audience-first narratives.
  3. Take charge of NVIDIA’s automotive marketing presence at major industry events, including the Consumer Electronics Show, NVIDIA GTC gatherings worldwide, and global automotive exhibitions like IAA Mobility, delivering a consistent, compelling narrative across keynotes, booth, partners, sessions, web, and social channels.
  4. Develop and complete coordinated event campaigns across pre-event, onsite, and post-event phases to improve share of voice, media impact, and ecosystem engagement.
  5. Lead execution across paid, owned, and earned channels, including digital, events, web, social, and partner activations.

Skills

Required

  • coordinated marketing
  • campaign management
  • product marketing
  • automotive
  • AI
  • enterprise technology
  • international campaign management
  • cross-departmental campaign management
  • AI platforms
  • autonomous vehicles
  • technical environments
  • cross-functional leadership
  • executive presence
  • communication skills
  • managing multiple initiatives
  • data-driven approach
  • campaign analytics
  • business outcomes

Nice to have

  • experience participating in major industry events such as CES, NVIDIA GTC, CVPR or global automotive shows like IAA Mobility
  • Familiarity with autonomous driving stacks, AI training and simulation, or edge platforms.
  • Demonstrated achievement in partner and ecosystem marketing, encompassing OEMs, robotaxi companies, Tier 1s, and cloud partners.
  • Solid grasp of how to increase share of voice and influence within press, analysts, and industry influencers.

What the JD emphasized

  • 10+ years of experience in coordinated marketing, campaign management, or product marketing within automotive, AI, or enterprise technology company.
  • Solid grasp of AI platforms, autonomous vehicles, or intricate technical environments.
  • Demonstrated success managing international, cross-departmental campaigns linked to significant industry events or product launches.