Senior Creative - Design, Edit, Motion

Apple Apple · Big Tech · Shanghai, China · Corporate Functions

This role is for a Senior Creative specializing in Design, Edit, and Motion for Apple Retail's engagement and marketing content in China. The candidate will be responsible for creating short-form content, leading design and motion work, and developing ideas into prototypes and final deliverables. The role requires expertise in social content creation, motion design, and visual communication, with a strong emphasis on translating concepts into compelling work for customers and teams.

What you'd actually do

  1. Stay connected to the business, the audience, and the Apple Retail culture
  2. Respond to strategic and editorial goals with creative solutions
  3. Lead Design & Motion work across the team
  4. Develop ideas into prototypes, and deliver final work
  5. Absorb feedback, question assumptions, and articulate your point of view

Skills

Required

  • 8+ years of experience building social content & campaigns with motion design as a core discipline
  • Portfolio demonstrating expertise in design & animation principles, typography, and visual communication, across 2D and 3D work
  • Industry experience as a lead designer or art director, overseeing the creative development process from concept to final production
  • Proven ability to develop original motion concepts and prototype them hands-on, balancing strategic thinking and high-level craft
  • Proven ability to translate complex concepts into clear, compelling work that resonates with audiences

Nice to have

  • A relentless focus on the user, ensuring that all design decisions are guided by a deep understanding of their needs, desires, and aspirations
  • A visionary mindset, with the ability to paint vivid and easily understood pictures. You can conceive, develop, and execute big ideas with attention to detail
  • A strong design aesthetic, reflected in your understanding of Apple's brand values and commitment to excellence