Senior Designer, Digital Creative (performance)

Expedia Expedia · Hospitality · CA

Senior Designer role focused on performance marketing creative for Expedia Group's digital touchpoints. The role involves translating business needs into channel-native designs, balancing quality, scale, brand, and performance. Key responsibilities include collaborating with internal teams and external agencies, optimizing digital assets using data and brand strategy, building tech-enabled systems for content production, and contributing to an agile creative model. Experience with AI-assisted creative tools is required, alongside strong digital design skills and a performance mindset.

What you'd actually do

  1. Translate business needs into thumb-stopping, channel-native design across programmatic display, paid and organic social, paid app, and app store optimization
  2. Balance quality, scale, brand, and performance in all creative output
  3. Collaborate with internal teams and external agency partners—including brand design experts, creative strategists, producers, and campaign managers—to influence creative outcomes
  4. Conceive, optimize, and design digital assets using data, insights, and brand strategy
  5. Build tech-enabled systems and workflows to support volume, optimization, and fast-turn content production

Skills

Required

  • 6–8+ years of digital design experience
  • Strong portfolio demonstrating digital-first, channel-native work
  • Expertise in Figma and Adobe Creative Suite
  • Hands-on experience with AI-assisted creative tools
  • Digital-first design experience with strong craft and attention to detail
  • Comfortable working across both concept and execution, from idea to scaled production
  • Ability to execute initial concepts and partner with agencies to scale production

Nice to have

  • working knowledge of animation/motion tools (After Effects a plus)
  • Google Web Designer
  • Animate
  • coding (HTML5/CSS/JS)
  • Understanding of platform best practices across channels (Meta, TikTok, YouTube, display)
  • Curiosity and openness to using data and signals to inform creative decisions
  • Comfortable pushing back and advocating for strong creative solutions

What the JD emphasized

  • Hands-on experience with AI-assisted creative tools (e.g., generative design, automation, or AI-driven content creation) is required