Senior Field Marketing Manager

Socure Socure · Vertical AI · Miami, FL · Hybrid · Marketing

This role is for a Senior Field Marketing Manager at Socure, a fintech company focused on identity verification and fraud prevention. The manager will own and scale regional or segment field marketing programs, partnering with sales and marketing teams to drive pipeline and market presence. Responsibilities include designing integrated plays, ensuring high execution quality, analyzing program data for optimization, and mentoring junior team members. The ideal candidate has 8-10 years of B2B go-to-market experience, strong analytical and project management skills, and the ability to influence cross-functionally.

What you'd actually do

  1. Own strategy and execution for a portfolio of high-impact field marketing programs aligned to priority regions, segments, industries, or account groups.
  2. Partner closely with Sales leaders, AEs, SDRs, and Marketing stakeholders to align field programs with territory priorities, target accounts, and pipeline goals.
  3. Design integrated field plays across conferences, executive dinners, roundtables, customer programs, and account-based initiatives with clear full-funnel follow-up plans.
  4. Serve as a senior operator on complex or high-visibility programs, ensuring high execution quality, strong stakeholder communication, and rigorous post-program analysis.
  5. Build repeatable templates, playbooks, and operating rhythms that improve execution consistency and make strong programs easier to scale.

Skills

Required

  • Field marketing
  • Event marketing
  • Account-based marketing
  • B2B go-to-market strategy
  • SaaS marketing
  • Fintech marketing
  • Cybersecurity marketing
  • Pipeline generation
  • Revenue influence
  • Market presence
  • Cross-functional influence
  • Sales partnership
  • Project management
  • Analytical skills
  • CRM proficiency
  • Marketing automation proficiency
  • Program quality standards
  • Mentoring
  • Best practice codification

What the JD emphasized

  • high-impact regional or segment programs
  • drive measurable pipeline, revenue influence, and market presence
  • set direction, elevate program quality, test new approaches
  • turn successful motions into repeatable playbooks that can scale across the organization
  • high execution quality
  • rigorous post-program analysis
  • improve execution consistency
  • make strong programs easier to scale
  • evaluate performance
  • optimize investment decisions
  • test, scale, or stop specific field motions
  • mentor and thought partner
  • sharing best practices
  • raising the bar on planning and execution
  • 8-10 years experience
  • ideally in SaaS, fintech, cybersecurity, or a similar environment
  • Strong ability to connect programs to sourced and influenced pipeline, opportunity progression, and revenue outcomes
  • Demonstrated strength in cross-functional influence and strategic sales partnership
  • Excellent project management skills
  • lead multiple high-priority initiatives simultaneously
  • Strong analytical fluency
  • comfort using CRM and marketing automation data to guide decision-making
  • High standards for program quality, follow-up discipline, and stakeholder communication
  • Comfort mentoring others
  • helping codify best practices
  • without formal people management responsibility