The Opportunity
You will serve as Senior Field Marketing Manager for Korea. Your role involves developing and optimizing marketing plans that build pipeline and revenue for the enterprise business. You will be part of the Asia Field Marketing team and partner with field sales, marketing, and regional teams including campaign, content, and digital marketing.
You are an experienced, hands-on marketing leader with limitless energy, ideas, and a passion for producing results. You maintain a growth-focused attitude and succeed in a fast-evolving, dynamic environment. You are self-directed and continually striving to set a high standard!
What you'll Do:
Planning:
- Build annual and quarterly marketing plans to meet pipeline and bookings goals.
- Partner with Sales to develop territory plans that drive customer outcomes.
- Own quarterly execution plans to deliver high‑quality customer programs.
Campaigns:
- Collaborate with regional and field marketing to deliver impactful, measurable customer experiences.
- Work closely with Sales to drive event/program participation and strong follow‑up.
- Project‑manage local programs end‑to‑end, including briefing, segmentation, content, and reporting.
Results:
- Deliver insights, analysis, and reporting on all programs.
- Manage and optimize the demand funnel—ensure efficient lead flow and nurture through to sales progression.
- Introduce new marketing approaches, processes, and optimizations to better connect with customers
What you need to succeed:
- 10+ years of B2B enterprise marketing experience in software or technology, with a track record of engaging global multinational corporations.
- Excellent communication skills in Korean and English, with the ability to influence across senior collaborators and matrixed organizations.
- Strong strategic and analytical capability to understand market dynamics, translate insights into action, and measure impact.
- Proven leadership and project management skills, able to prioritize, multitask, and deliver results in fast-paced, evolving environments.
- Resourceful, diligent, and execution-focused, with a proactive approach to problem-solving and collaboration.
About Adobe
Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
** Let’s Adobe together**
At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015.
AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.