Senior Gtm Enablement Manager, Operations

Intercom Intercom · Enterprise · San Francisco, CA · Sales

This role is for a Senior GTM Enablement Manager, Operations at Intercom, an AI Customer Service company. The primary focus is on optimizing the GTM tech stack, leading strategic projects, and improving GTM processes to enhance sales productivity and operational excellence. The role involves cross-functional partnership and measurement of enablement program effectiveness. While the company heavily utilizes AI, this role is focused on the go-to-market operations and enablement, not direct AI/ML development.

What you'd actually do

  1. GTM Tech Stack Advisory: Focusing on the GTM tech stack to include optimization, driving adoption, and ensuring reps derive maximum value from these tools.
  2. Strategic Project Leadership: Leading and contributing to a variety of high-impact, cross-functional strategic projects that increase GTM productivity, streamline processes, and drive meaningful behavior change
  3. Cross-Functional Partnership: Acting as the primary enablement interface for key cross-functional partners, you will translate their initiatives and updates into actionable enablement and workflows for the sales org.
  4. Process Optimization: Proactively identifying bottlenecks and gaps in our GTM processes. You will design, document, and implement new, more efficient workflows to improve rep productivity, data hygiene, and the overall sales experience.
  5. Measurement & Insights: Collaborating closely with Revenue Operations to define, measure, and report on the effectiveness of enablement programs, tool usage, and process adherence, providing regular insights to leadership.

Skills

Required

  • 5+ years in a GTM Enablement, Revenue Operations, Sales Operations, or a related role in a high-growth SaaS organization.
  • Proven ability to lead complex, cross-functional projects from discovery to completion, managing multiple senior stakeholders and competing priorities.
  • Strong analytical mindset with the ability to diagnose problems, analyze data, and design process-based solutions.
  • Deep working knowledge of sales processes, GTM motions, and success criteria for productivity.
  • The ability to work cross-functionally and build strong, trusted relationships with senior leadership and partners in Rev Ops, Product, and Systems.
  • Excellent communication (verbal, written, and presentation) and interpersonal skills; positive, flexible attitude.
  • Highly organized, great attention to detail, and deadline-driven.

Nice to have

  • Experience at a high-growth, fast-paced SaaS company.
  • Direct, hands-on experience administering Intercom in a sales or support environment.
  • Expertise with core sales tools like Salesforce.com, Gong, Outreach, and a major CMS/LMS (e.g., Highspot, Seismic, Workramp).
  • A background in sales or revenue operations.
  • Experience working in a globally distributed team.

What the JD emphasized

  • critical link
  • flawless field execution
  • owning the GTM Enablement tech stack
  • leading high-impact strategic projects
  • operationalizing the processes
  • hands-on problem-solver
  • translating complex, cross-functional initiatives into simple, scalable solutions