Senior Manager, B2b Integrated Marketing, Sevenrooms

DoorDash DoorDash · Consumer · San Francisco, CA · 412 Growth Marketing

Senior Manager, B2B Integrated Marketing for SevenRooms at DoorDash, responsible for defining and executing integrated marketing strategy to drive pipeline growth, merchant acquisition, retention, and product adoption. This role involves leading a team, collaborating with cross-functional departments, managing budgets, and tracking performance metrics.

What you'd actually do

  1. Own strategic planning (includes annual and quarterly) and coordinate execution of major B2B marketing initiatives to accelerate merchant selection, retention, and product adoption on SevenRooms.
  2. Act as the lynchpin between marketing teams (Growth, CRM, and Brand/Creative teams), sales strategy & operations, product, finance, analytics and other departments to build and execute on a holistic and integrated B2B marketing strategy/plan.
  3. Own internal communications of B2B integrated marketing vision, strategy, performance and opportunities to leadership across the organization for your remit.
  4. Work to support new acquisition and channel expansion opportunities, including localization, through advocating and unlocking marketing resourcing and budgets.
  5. Be responsible for tracking B2B marketing performance metrics across functions, reporting progress out to org and senior leaders from brand health to acquisition, retention and production adoption, proactively identifying risks and to leadership and building mitigation strategies in partnership with marketing teams and leads.

Skills

Required

  • B2B SaaS Integrated Marketing strategy
  • Pipeline growth
  • Team leadership
  • Cross-functional collaboration
  • Budget management
  • Performance tracking and reporting
  • Project management
  • Data-driven decision making
  • Brand and performance marketing balance
  • Strategic planning
  • Execution of marketing initiatives
  • Internal communications
  • Acquisition and channel expansion support
  • Risk identification and mitigation
  • Goal and KPI setting
  • Budgeting and campaign tracking frameworks
  • Forecasting
  • Investment and planning deliverables

Nice to have

  • Consulting experience
  • Operations/GM role experience
  • Strategy development experience
  • Finance experience
  • MBA
  • Basic SQL understanding

What the JD emphasized

  • 8+ years experience in marketing (4+ years with B2B SaaS focus)
  • 3+ years of direct management experience
  • 2+ years or more in consulting, operations/GM role, strategy development, or finance a plus
  • Strong project management experience
  • Deep experience managing towards, and balancing, brand & performance-oriented goals to drive company-level P&L outcomes.
  • Strong excel skills and basic SQL understanding a plus