Amazon is one of the most written-about companies in Japan. Across retail, logistics, AWS, devices, and entertainment, the media agenda is constant, complex, and high-stakes. From Nikkei to the national dailies, from trade verticals to broadcast, the stories being told about Amazon shape how customers, policymakers, and talent see us in this market.
This is the senior media relations leadership role in Japan. For our corporate and stores teams, you will be a key driver in the media strategy, own the most important journalist relationships, counsel senior leaders, and be the person the team turns to when complex issues land. With a track record of building and maintaining senior journalistic relationships, you are comfortable connecting the company agenda with the media one. You will also represent Japan's voice in Amazon's global communications narrative, ensuring this market's nuance and opportunity are understood at the highest levels.
You have native-level Japanese fluency (written and spoken) and business-level English which you'll need for global collaboration, and a background in developing strategic communications plans for proactive and reactive use.
Key job responsibilities • Define and lead the media relations strategy for Amazon Japan's ISCC team, and consult for other Amazon business communicators • Build and maintain deep, trust-based relationships with Japan's most influential journalists and editors across national, business, trade, and broadcast media • Serve as a senior counsel to Japan leadership on media positioning, executive visibility, and reputational risk • Lead on issues management and crisis communications, navigating the specific dynamics of the Japan media environment with speed and sound judgement • Shape proactive storytelling that connects Amazon's Japan business to the themes that matter to the media • Represent Japan within Amazon's global communications network, ensuring the Japan perspective informs global strategy and vice versa • Build capability within the team, mentoring and developing media relations talent
At Amazon, you'll work alongside the latest AI and GenAI tools that are increasingly woven into how teams operate: from AI-powered capabilities that accelerate decision-making, to Generative AI that helps you focus on work that truly matters. You'll have opportunities and resources to develop AI fluency at your own pace, with continuous learning built into the culture.
Amazonでは、最新のAI Tool, 生成AIを日々の業務の中に積極的に取り入れています。 AI Toolは私たちの意思決定のスピードを加速させ、私たちを本当に重要な「判断」と「議論」に集中させることを可能にしています。Amazon では学習を継続する文化が根付いているため、ご自身のペースでAIに関する知識を深めることができるリソースが用意されています。
A day in the life Mornings may start with reviewing overnight coverage, and a call to assess whether anything needs a response. From there, the day moves between the reactive and proactive, refining a narrative for an upcoming announcement, prepping a senior leader for a top-tier media interview, joining a cross-functional meeting with legal and business leaders on a developing issue or opportunity. You might spend some time nurturing journalist relationships, coming up with new ideas to tell the story of Amazon in Japan. Clear thinking, sound judgement and the ability to move at pace, without cutting corners will serve you every day.
About the team The Japan Communications team sits within Amazon's International Stores and Corporate Communications (ISCC) function. We drive Amazon's communication strategy across Japan — connecting the company's vision, products, and services with customers, media, policymakers, and employees through clear, compelling storytelling. Our team combines deep Japan market expertise with access to Amazon's global communications network. We work cross-functionally with Japan business leaders and regional and global stakeholders to build trust, shape reputation, and support business growth. We value autonomy, high judgement, and communicators who bring genuine expertise in the Japan media landscape.
Basic Qualifications
- 15+ years of recent professional communications or public relations experience
- Experience in Business English and Japanese skills, both verbal and written
- Background in developing strategic communications plans, for both proactive and issues use cases
- Track record of successfully managing corporate PR campaigns, and in working with journalists from a corporate PR perspective
Preferred Qualifications
- Bachelor's degree
- Experience in a fast-paced, high-tech company, or experience completing complex tasks quickly with little to no guidance and react with appropriate urgency to situations that require a quick turnaround
- Knowledge of media landscape and emerging media trends in Japan
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.