Position Summary...
We are seeking an experienced and highly motivated eRetail Commercialization Sr Manager to join our Customer Acquisition & Commercialization team. This role will be responsible for commercializing digital product features as they launch across our web and app platforms, ensuring that each new capability is positioned to drive adoption, customer value, and business growth. The Sr Manager will act as the connector between product, sales, membership, site merchandising, and marketing, ensuring seamless execution and communication around new features. This position is ideal for someone with a tech industry background—someone who understands how to translate product innovation into meaningful customer experiences and business impact.
What you'll do...
Key Responsibilities: • Lead go-to-market efforts for new digital features, positioning them to maximize customer adoption, engagement, and retention. • Partner closely with Product to understand feature roadmaps, priorities, and launch timing — then work with marketing, membership, sales, and site merchandising to drive alignment and execution. (Note: role does not directly manage engineering priorities but ensures commercial teams are aligned with Product’s roadmap.) • Create, own, and maintain a Commercialization Plan artifact that ties together multiple features into a connected story or set of themes, ensuring launches are positioned within broader customer and business contexts (e.g., seasonal campaigns, customer pain points). • Ensure feature launches are embedded into seasonal events, promotions, and key campaigns (e.g., Halloween, Holiday, Back-to-School). • Serve as a liaison between customers, sales teams, and product to capture insights, prioritize enhancements, and ensure features deliver measurable value. • Oversee execution of commercialization plans, timelines, and deliverables, ensuring accountability across all workstreams. • Track adoption, engagement, and business impact of feature launches, reporting results and insights to leadership.
Qualifications Required: • Bachelor’s degree in Marketing, Management, Sales, or a related field • 5+ years of relevant experience in digital product commercialization, product marketing, or go-to-market roles in the tech industry • Proven ability to manage projects across multiple stakeholders and functions • Strong communication skills, with experience translating technical features into customer-centric value propositions • Demonstrated success in driving adoption of digital features or products
Preferred: • Experience in leading tech companies (e.g., Google, Meta, or other Silicon Valley-based firms) or high-growth startups• Master’s degree in Marketing, Business, or related discipline • Track record of building commercialization strategies that integrate with sales and marketing campaigns • Program management experience and familiarity with program management tools (e.g., Airtable) is a plus
What You’ll Bring: • A tech-first mindset with deep understanding of digital product adoption cycles • Ability to connect dots across complex organizations, driving clarity and execution • Customer-first perspective, ensuring features are communicated in terms of solving customer needs • A balance of strategic thinking and operational discipline, with the ability to roll up your sleeves and deliver results
Why Walmart? This is a unique opportunity to shape how millions of Walmart customers experience our digital platforms. As part of the Customer Acquisition & Commercialization leadership structure, you’ll help build the bridge between product innovation and customer value—fueling growth, retention, and loyalty in one of the world’s largest retail ecosystems. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart. The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...
__Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. __
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Primary Location...
1601 SE 10th St, Bentonville, AR 72716, United States of America
Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.