Senior Marketing Associate - Business Cards & Payments
The Business Cards & Payments (BC&P) organization is committed to fueling the courageous entrepreneurial spirit that's at the heart of America's business owners and offer products and services to help them do more business.
We’ve built an organization that is focused on listening to and learning from the millions of business customers we serve every day to make sure our products, services and experiences work as hard as they do. The name of our organization reflects our current leadership position in Small Business and Commercial Cards - as well as our aspiration to serve a wide range of needs for our customers Beyond the Card.
**Summary: **
This role is located in the Business Cards and Payments (BC&P) organization, supporting channel strategy across Paid Search, Social, and Display Marketing for BC&P products. As a Senior Marketing Associate on the team, you will help business leaders shape the future of our brand by translating complex performance data into a compelling strategic vision. You will influence the development of multi-channel strategies, leveraging your channel expertise to identify growth opportunities and refine our market positioning.
The role requires a proven aptitude of creative problem solving and engine expertise, where you will design innovative marketing frameworks and testable hypotheses that the team will use to evolve our go-to-market approach. You will partner closely with cross-functional leaders, creative agencies, and data teams during the development and implementation phases, leaning in to ensure our narrative remains cohesive and impactful across all touchpoints. You will be expected to take an ownership mindset and support the ideation and development of new strategy on the team, pushing the team’s processes towards a “destination” state. You will do it in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.
**Responsibilities: **
- Translate datasets into actionable insights and a compelling strategic vision to influence senior leadership decision-making.
- Leverage deep engine expertise to identify emerging growth opportunities and refine the competitive positioning of small business and commercial card products.
- Influence the development and execution of channel-specific strategies across Paid Search, Social, and Display to drive growth for Business Cards & Payments (BC&P) products.
- Orchestrate competing business demands and manage cross-functional dependencies to ensure the consistent delivery of high-impact initiatives against timelines.
Basic Qualifications:
- Bachelors Degree
- At least 3 years of experience in Marketing
- At least 1 year of experience in Direct advertising
Preferred Qualifications:
- Bachelors Degree in Marketing, Advertising or Consumer Behavior
- 5+ years of experience in Marketing
- 2+ years of experience in Market Research
At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.
McLean, VA: $96,500 - $110,100 for Sr. Associate, Marketing
New York, NY: $105,300 - $120,100 for Sr. Associate, Marketing
Richmond, VA: $87,700 - $100,100 for Sr. Associate, Marketing
Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.
This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
This role is expected to accept applications for a minimum of 5 business days.
No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
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