Senior Marketing Events Manager, Partners

Anthropic Anthropic · AI Frontier · San Francisco, CA · Marketing & Brand

This role is for a Senior Marketing Events Manager at Anthropic, an AI company. The primary responsibility is to develop and execute the company's presence at partner conferences and industry events. This involves managing end-to-end event logistics, coordinating with cross-functional teams, managing budgets, and ensuring brand representation. The role requires strong project management, collaboration, and experience in managing large-scale events, preferably in the technology sector. While the company is in AI, the role itself is focused on marketing and event management, not AI development.

What you'd actually do

  1. Develop and manage Anthropic's partner events, inclusive of owned and sponsored events with key partners AWS, Google, and Microsoft
  2. Own end-to-end execution of partner conferences and sponsored events (e.g., cloud partner conferences, industry trade shows, developer events), including booth and experience design coordination, speaker preparation, meeting logistics, staffing plans, and on-site management
  3. Collaborate with the Creative team and s_erve as a brand steward at all partner events, ensuring that Anthropic's brand identity, voice, and visual standards are consistently and thoughtfully represented across all event materials, experiences, and interactions_
  4. Create and maintain event playbooks, "Know Before You Go" documentation, and event guidelines to ensure consistent, high-quality execution across all sponsored events
  5. Manage meeting scheduling tools and optimize meeting spaces at partner events to facilitate productive conversations between Anthropic and key prospects, customers, and partners

Skills

Required

  • 10+ years of experience managing partner events, sponsorships, or field marketing programs at a technology company
  • demonstrated success executing large-scale sponsored events (e.g., AWS re:Invent, Google Cloud Next, Web Summit, CES, or similar industry conferences)
  • highly organized with exceptional project management skills and the ability to manage multiple events in parallel without dropping details
  • experience negotiating and managing sponsorship contracts and partner relationships
  • strong cross-functional collaborator who can work effectively with Sales, Partnerships, Creative, Communications, and executive stakeholders
  • excellent written and verbal communication skills, including the ability to create clear event documentation and present post-event insights to leadership
  • comfortable with travel (estimated 40% depending on the event calendar) and thrive in the fast-paced, on-the-ground environment of live events
  • energized by building processes from the ground up and bringing structure to a rapidly growing events program

Nice to have

  • experience in the AI, cloud computing, or developer tools space
  • managed sponsorship programs with annual budgets of $1M+
  • familiarity with Salesforce or similar CRM platforms for tracking event-sourced leads and pipeline
  • strong interest in Anthropic's mission and a deep commitment to the safe and beneficial development of AI
  • worked closely with cloud partners (AWS, Google Cloud, etc.) on joint event activations