Senior Product Manager, Growth

Oura Oura · Consumer · United States · Remote · Marketing

Senior Product Manager for Oura's global DTC website, focusing on the upper funnel experience from traffic landing to evaluation. The role involves owning the user experience, driving a high-velocity experimentation program, and delivering against revenue and conversion goals. Requires extensive international experience and tailoring the DTC experience for individual markets.

What you'd actually do

  1. Own the upper funnel, global DTC experience
  2. Ideate and lead user‑centric innovation
  3. Translate complex Oura benefits into compelling reasons to buy
  4. Think and execute globally
  5. Drive a rigorous experimentation and optimization program
  6. Be the cross‑functional driver for growth initiatives

Skills

Required

  • 7+ years of product management experience
  • significant ownership of growth, eCommerce, or upper-funnel customer experiences at scale
  • global DTC environment experience
  • Proven track record of shipping features and experiments that materially improve business metrics
  • Deep hands-on experience running experiments end-to-end
  • Strong analytical judgment
  • Strong cross-functional leadership
  • stakeholder management skills
  • Deep empathy for users
  • strong product sense
  • Exceptional written and verbal communication skills
  • Comfort collaborating with brand, creative, content, and marketing partners
  • A bias toward action, experimentation, and continuous learning

Nice to have

  • Experience with personalization, AI-powered experiences, or experimentation platforms in a consumer or eCommerce context

What the JD emphasized

  • shipping features and experiments that materially improve business metrics such as conversion, revenue, engagement, or average order value
  • Deep hands-on experience running experiments end-to-end, from hypothesis formation and test design through rollout, readout, and iteration
  • Strong analytical judgment and comfort making product and experimentation tradeoffs under uncertainty
  • Strong cross-functional leadership and stakeholder management skills in high-growth, high-ambiguity environments
  • Deep empathy for users and strong product sense across global customer segments and buying contexts
  • Exceptional written and verbal communication skills, with the ability to turn complex concepts into clear and compelling customer-facing experiences
  • Comfort collaborating with brand, creative, content, and marketing partners while maintaining a high bar for clarity, conversion, and user trust
  • A bias toward action, experimentation, and continuous learning, combined with humility, curiosity, and a strong “not me, we” mindset