Senior Product Manager - Growth Marketing

Expedia Expedia · Hospitality · London, WA, United Kingdom

Senior Product Manager for Growth Marketing Technology at Expedia, focusing on developing AI-powered marketing technologies for automation, measurement, and personalization. The role involves driving product development for AI/ML capabilities, integrating generative AI into marketing workflows, and collaborating with engineering and data science teams. Experience in marketing platforms, data products, and AI/ML applications is required.

What you'd actually do

  1. Drive product development across data, automation, and AI/ML capabilities to support marketing scalability and efficiency.
  2. Collaborate with engineering, data science, and analytics teams to deliver robust measurement and optimization tools.
  3. Translate complex technical concepts into actionable product requirements and communicate them effectively across stakeholders.
  4. Lead initiatives to integrate generative AI into marketing workflows, including content generation and ad creative optimization.
  5. Conduct market and trend analysis to inform product strategy and identify opportunities for innovation.

Skills

Required

  • 8+ years of product management experience
  • Strong technical acumen
  • Experience in data engineering
  • Experience in workflow orchestration
  • Experience in machine learning operations
  • Excellent communication skills
  • Ability to influence cross-functional teams and stakeholders
  • Bachelor's or Master's degree in Computer Science, Engineering, Data Science, or equivalent experience

Nice to have

  • Experience with Python
  • Experience with SQL
  • Experience with Java
  • Experience with HQL
  • Experience with Hive
  • Experience with Pyspark
  • Well-versed in design thinking principles
  • Great problem solving and analytical skills
  • Experience in marketing platforms
  • Experience in data products
  • Experience in AI/ML applications

What the JD emphasized

  • AI/ML capabilities
  • generative AI
  • data, automation, and AI/ML capabilities
  • AI/ML applications

Other signals

  • Drive product development across data, automation, and AI/ML capabilities
  • Lead initiatives to integrate generative AI into marketing workflows
  • Develop scalable marketing technologies that enhance automation, measurement, and personalization