Senior Product Manager, In-app Purchases

Duolingo Duolingo · Consumer · New York, NY · Product Management

Product Manager for Duolingo's in-app purchases, focusing on the intersection of education, gaming, and behavioral economics to drive growth and learner value.

What you'd actually do

  1. Drive the strategy and execution for features that keep learners engaged on Duolingo, focusing on the virtual gaming economy.
  2. Develop and drive our in-app purchase business and consumer facing product features through their entire creative cycle: ideation, specification, development, release, analysis, and iteration
  3. Lead and iterate the roadmap for our IAP items all the way from discovery and purchase to adoption post purchase.
  4. Experiment with different IAP levers (e.g. pricing, selection, visibility) to unlock bookings growth without compromising our educational mission
  5. Establish the product vision and strategy for the IAPs business, and build alignment across product teams, cross-functional partners, and the executive team

Skills

Required

  • building monetization products for mobile games
  • product management expertise
  • gaming monetization models
  • user insights
  • data
  • statistical analyses
  • problem-solve
  • curious
  • innovative

Nice to have

  • Advanced degree in Business, Computer Science, Design, Psychology, or equivalent
  • growing a mobile IAP business
  • optimizing gaming economies including in-app currencies

What the JD emphasized

  • Proven track record in building monetization products for mobile games
  • Strong understanding of gaming monetization models
  • Experience generating impressive results as a product manager