Senior Product Marketing Manager - Apps

Snowflake Snowflake · Data AI · CA-Menlo Park, United States · Marketing

Product Marketing Manager for data and AI apps built on Snowflake, focusing on go-to-market strategy, messaging, and sales enablement for Snowflake Native Apps Framework, Streamlit, and Snowpark Container Services. The role requires a technical marketing professional to position Snowflake as a platform for building internal and customer-facing apps.

What you'd actually do

  1. Build and execute a go-to-market strategy and innovative programs that position Snowflake as a leader in application development
  2. Create crisp and compelling messaging, content assets, sales enablement, and more to be used by Snowflake marketing and sales teams, as well as partner teams
  3. Collaborate cross-functionally with demand generation, content marketing, sales, product management, and other teams to build alignment around go-to-market plans for industries
  4. Partner with the Developer Relations team to help drive hands-on usage
  5. Execute and be accountable for the success of go-to-market campaigns

Skills

Required

  • Product marketing experience
  • Application development
  • Developer tooling
  • Data management/analytics
  • Cross-functional team management
  • Organizational skills
  • Influence without authority
  • Excellent communication skills
  • Strong written communication skills
  • Synthesize complex information into clear and concise presentations and plans
  • Analytical mindset
  • Interpreting and summarizing data with actionable insights
  • Technical and business-benefit understanding of prevailing and emerging data technologies
  • BS/BA

Nice to have

  • MBA

What the JD emphasized

  • 6+ years of proven product marketing experience ideally related to application development, developer tooling and/or data management/analytics
  • Demonstrated track record of building and executing successful go-to-market programs and campaigns