Senior Publicist

Disney Disney · Media · New York, NY +2

This role is for a Senior Publicist at ESPN, focusing on communications and publicity strategy for ESPN's soccer portfolio, as well as supporting Global Sports and Andscape. The responsibilities include leading communications strategy, driving proactive storytelling, developing and executing media campaigns, managing press outreach, and preparing executives for interviews. The role requires strong writing, media relations, and relationship-building skills, with a focus on the global soccer landscape and broader sports ecosystem. It is not an AI-related role.

What you'd actually do

  1. Lead communications strategy and publicity efforts for ESPN’s soccer portfolio, including global events (e.g., LaLiga, international competitions), leagues, studio programming, and talent
  2. Drive proactive storytelling that positions ESPN as a leading destination for soccer coverage in the U.S. and globally
  3. Develop and execute strategic media campaigns around key tentpoles, match windows, and major announcements
  4. Cultivate strong relationships with sports, business, and international media to amplify coverage and shape narratives
  5. Identify and elevate storylines around talent, production innovation, access, and audience growth

Skills

Required

  • 3+ years of experience in communications, PR, or media relations
  • Exceptional writing skills and proven ability to manage high-stakes, deadline-driven communications
  • Strong understanding of the global soccer landscape, including key leagues, competitions, and storylines
  • Familiarity with the broader global sports ecosystem and ability to navigate international narratives and stakeholders
  • Strong interpersonal and relationship-building skills with executives, partners, and media
  • Comfort working in a 24/7 news cycle and supporting early mornings, nights, or weekends as needed
  • Proficient with media monitoring tools, digital platforms, and basic design or video editing tools

Nice to have

  • Experience in communications or PR supporting streaming, sports, technology, media, or digital products
  • Bilingual in English and Spanish, with the ability to communicate effectively across diverse markets and media
  • Familiarity with ESPN’s brand, soccer portfolio, global sports footprint, and the wider Disney ecosystem
  • Ability to understand and explain ratings, audience measurement, and data-driven insights
  • A genuine passion for sports and entertainment, with an understanding of how fans engage with content across platforms