Senior Social Media Manager

Unity Unity · Enterprise · United States · Remote · Marketing & Communications

Senior Social Media Manager to lead global social presence, integrating organic storytelling, paid amplification, and executive communications for Unity.

What you'd actually do

  1. Own the prioritization, delivery, and performance of a comprehensive social portfolio. You will apply an expert-level understanding of platform algorithms and audience behaviors to optimize content for maximum reach and engagement.
  2. Serve as the subject matter expert for social performance, designing sophisticated paid/boosting frameworks to amplify Unity's most critical stories.
  3. Own the end-to-end social strategy for Unity’s executive leadership (VP+ level). You will act as a strategic consultant, shaping their digital voices to influence the industry landscape.
  4. Act as a key collaborator across business units, engaging with peers and Directors to ensure social initiatives support cross-company projects.
  5. Identify and implement more efficient ways of achieving success, reducing complexity in our social workflows, and anticipating potential roadblocks before they impact delivery.

Skills

Required

  • 8 -10+ years of experience in social media strategy, communications, or digital marketing
  • proven track record of managing complex portfolios for global brands
  • Deep technical knowledge of social platforms, particularly the interplay between organic content and paid growth strategies
  • Autonomous Execution

Nice to have

  • Hands-on experience in short-form video production, design, or copywriting
  • A deep understanding of the gaming, ad tech, or real-time 3D technology landscape

What the JD emphasized

  • expert-level understanding
  • subject matter expert
  • Deep technical knowledge