Senior Software Engineer

Caterpillar Caterpillar · Industrial · Bangalore, Karnataka +1

Senior Software Engineer role focused on delivering Caterpillar's Digital Marketing projects using Salesforce Marketing Cloud. Responsibilities include platform development, architecture, operationalization of multi-channel marketing capabilities, and ensuring platform health. Requires extensive experience with Salesforce Marketing Cloud, data modeling, SQL, Ampscript, and multi-channel journey tools. Domain knowledge in manufacturing or automotive industries is preferred.

What you'd actually do

  1. As a Senior Software Engineer, you will be playing a key role to deliver Caterpillar’s state-of-the-art Digital Marketing projects from design, development, configuration to deployment.
  2. This position will build a world class platform while delivering against the common department goals in line with CAT Digital Strategy.
  3. This position will architect and operationalize multi-channel marketing capabilities that connect our scientific breakthroughs to the people who need them.
  4. This position is required to supervise platform health end to end, identify bottlenecks, and implement improvements to ensure high availability, resilience, and speed at scale.
  5. Drives application deployment focused around delivering business valuable features

Skills

Required

  • 7+ years of professional experience as Salesforce Marketing Cloud Developer
  • Salesforce Marketing Cloud certification
  • Experience with clients across Digital Marketing programs in Campaign creation, Campaign Execution and Marketing cloud Administration
  • Creating data models, queries, and custom data extensions
  • Ampscript
  • SQL
  • Cloud pages
  • script based automation
  • integration of data into Marketing cloud
  • multi-channel journeys using Journey Builder, Email Studio, Mobile Studio
  • relational databases
  • data governance
  • management best practices
  • Agile Methodology or SDLC practices
  • enterprise data integration
  • analytical platforms

Nice to have

  • Salesforce developer
  • Google Analytics tools
  • segmentation tools like High touch
  • public cloud and/or hybrid eco-systems
  • manufacturing or automotive industries domain knowledge