Senior Solution Architect - Personalization Strategist

Contentful Contentful · Enterprise · San Francisco, CA · Customer Experience

This role is for a Senior Solution Architect focused on personalization and experimentation strategies. The individual will design and implement personalization solutions using Contentful Personalization, integrate with enterprise platforms, and collaborate with customer and internal teams. While it involves personalization, it does not require building AI/ML models directly, but rather implementing solutions that may leverage them externally.

What you'd actually do

  1. Own the end-to-end design of personalization and experimentation programs, including:
  2. Architect and implement end-to-end personalization solutions using Contentful Personalization, including:
  3. Lead technical discovery sessions to assess customer readiness across:
  4. Partner closely with Contentful Product and Engineering teams to:
  5. Demonstrated, hands-on experience designing and operating personalization and experimentation programs in production, including:

Skills

Required

  • JavaScript / TypeScript
  • React with Next.js (preferred), or Vue/Nuxt, Angular
  • REST and GraphQL APIs
  • SSR, CSR, SSG, ISR
  • caching strategies and personalization at scale
  • integrating SaaS platforms and enterprise systems via APIs
  • cloud-native architectures (AWS, Azure, or GCP)
  • serverless or microservices-based systems
  • event-driven or streaming architectures
  • delivering customer-facing technical engagements in a consulting or professional services context
  • leading technical deep dives with engineering teams
  • explaining experimentation concepts to non-technical stakeholders
  • Strong written communication skills, especially technical documentation

Nice to have

  • CDPs, tag management systems, and event pipelines
  • ML-driven personalization approaches (e.g., propensity models, recommenders), even if models are externally managed
  • composable DXP ecosystems (CMS, personalization, experimentation, commerce)

What the JD emphasized

  • personalization and experimentation programs in production
  • personalization and experimentation programs