Senior Strategy & Planning Associate

Adobe Adobe · Enterprise · Tokyo, Japan

This role is for a Senior Strategy & Planning Associate on the Go to Market Strategy team at Adobe Japan. The primary focus is on advising senior leadership on strategies to drive market success and customer impact, translating vision into market-facing action. Responsibilities include analyzing GTM strategy, identifying opportunities, developing insights and recommendations through data analysis, market research, design thinking, customer interviews, and financial impact modeling. The role also involves moving from concept to execution, managing workstreams, tracking progress, and supporting rollout across the region. It requires strong analytical, planning, and organizational skills, with experience in consulting or strategy & operations roles in technology companies.

What you'd actually do

  1. Analyse all aspects of our GTM strategy, find opportunities, and support initiatives that improve how we sell and drive growth
  2. Employ data analysis, market research, design thinking, customer interviews, financial impact modelling and gather key inputs to develop insights and recommendations that influence senior decision-makers
  3. Move from concept to execution - developing action plans, managing workstreams, tracking progress, and supporting rollout across the region
  4. Be part of a high performing team with rich opportunities to develop as a GTM leader
  5. Help scale our team by improving our methodologies, mentoring others into the team, and eventually leading business initiatives

Skills

Required

  • Consulting or Strategy & Operations experience
  • Data analysis
  • Market research
  • Design thinking
  • Customer interviews
  • Financial impact modelling
  • Project management
  • Excel
  • PowerPoint
  • English communication
  • Japanese communication

Nice to have

  • Experience at or with enterprise software companies
  • Understanding of B2B software business models
  • Crafting GTM strategies
  • Understanding of GTM execution tactics

What the JD emphasized

  • 5+ years of experience in Consulting or in Strategy & Operations, Strategic Projects or similar roles at technology companies
  • Exceptional analytical and quantitative problem-solving skills
  • Strong planning and organisation skills
  • Excellent written and verbal communication skills in English and Japanese