Seo Generalist, Brazil

Canva Canva · Enterprise · São Paulo, SP, Brazil · Other

This role focuses on SEO content creation and optimization for the Brazilian market, leveraging AI tools to enhance efficiency and scale workflows. The primary responsibilities include keyword research, competitor analysis, content creation, performance tracking, and supporting SEO strategy execution. The ideal candidate is fluent in Brazilian Portuguese, proficient in English, has SEO content experience, and is comfortable with SEO tools and AI productivity tools.

What you'd actually do

  1. Creating and optimizing SEO content tailored to Brazilian Portuguese search behavior and trends
  2. Identifying growth opportunities through keyword research, competitor analysis, and local insights
  3. Partnering with designers, writers, and localisation teams to deliver high-impact content
  4. Tracking performance and continuously improving rankings, traffic, and conversion
  5. Supporting SEO strategy execution with the Country Lead and global teams

Skills

Required

  • Fluent in Brazilian Portuguese
  • Confident working in English
  • Experience in SEO content with proven results in rankings and traffic growth
  • Comfortable with tools like Ahrefs, Screaming Frog, or similar platforms
  • Balance execution with strategic thinking and prioritisation
  • Collaborative, proactive, and thrive in fast-moving environments

Nice to have

  • Curious about AI tools and how they can improve productivity

What the JD emphasized

  • Using AI tools to scale workflows and improve efficiency
  • Curious about AI tools and how they can improve productivity