Seo Generalist, Mexico

Canva Canva · Enterprise · Mexico City, CDMX, Mexico · Other

This role is for an SEO Generalist in Mexico City, focusing on creating and optimizing SEO content for Spanish-speaking audiences, identifying growth opportunities, and partnering with various teams. The role involves tracking performance, supporting SEO strategy, and utilizing AI tools to scale workflows and improve efficiency. The ideal candidate is fluent in Spanish and English, has proven SEO content experience, is comfortable with SEO tools, and is curious about AI.

What you'd actually do

  1. Creating and optimizing SEO content tailored to Spanish-speaking (Mexico) audiences
  2. Identifying growth opportunities through keyword research, competitor analysis, and local insights
  3. Partnering with designers, writers, and localisation teams to deliver high-impact content
  4. Tracking performance and continuously improving rankings, traffic, and conversion
  5. Supporting SEO strategy execution with the Country Lead and global teams

Skills

Required

  • Fluent in Spanish (Mexico)
  • Comfortable working in English
  • Experience in SEO content with proven results in rankings and traffic growth
  • Comfortable with tools like Ahrefs, Screaming Frog, or similar platforms
  • Balance execution with strategic thinking and prioritisation
  • Collaborative, proactive, and thrive in fast-moving environments

Nice to have

  • Curious about AI tools and how they can improve productivity

What the JD emphasized

  • Using AI tools to scale workflows and improve efficiency
  • Curious about AI tools and how they can improve productivity