Social Media Analyst

OpenAI OpenAI · AI Frontier · San Francisco, CA · Marketing

This role focuses on monitoring social media and news platforms for mentions of OpenAI and its executives, identifying emerging narratives, and assessing reputational risks. The analyst will translate online conversations into insights for internal stakeholders, flagging issues for escalation to the strategic response team. The role emphasizes signal detection, narrative analysis, and judgment over content creation.

What you'd actually do

  1. Continuously monitor social platforms, forums, influential voices, and media for OpenAI, our product suite, and senior executive mentions
  2. Identify early signals that may develop into reputational or policy issues
  3. Translate noisy, fast-moving online conversations into concise insights then produce short internal briefs, alerts, and summaries that enable shared situational awareness across teams
  4. Flag emerging issues to the Strategic Response team with clear context, risk assessment, and recommended next steps
  5. Develop dashboards and analytical views of social conversation, narrative clusters, and sentiment shifts

Skills

Required

  • deeply fluent in social media ecosystems and online discourse dynamics
  • experience in social listening, media monitoring, intelligence analysis, or issues management
  • analytically sharp and able to separate signal from noise in high-volume information environments
  • strong judgment about when something matters and how to present information to executives
  • comfortable operating in high-velocity environments where decisions must be made quickly

Nice to have

  • Spend significant time monitoring and understanding how narratives move across platforms
  • Have strong platform literacy across major social networks and digital communities
  • Understand how narratives spread, accelerate, and influence perception online
  • Prefer analysis, monitoring, and synthesis over creative editorial or community engagement on social

What the JD emphasized

  • continuous monitoring
  • reputational risk
  • signal detection
  • narrative analysis
  • escalation judgment
  • real time