Social Media Lead

Synthesia Synthesia · Multimodal · London, United Kingdom · Marketing

The Social Media Lead will own Synthesia's presence across social media platforms, shaping the social voice and narrative around AI, creativity, and the future of work. This role focuses on distribution and community engagement for an AI video platform.

What you'd actually do

  1. Owning Synthesia's presence across LinkedIn, X, Instagram, TikTok, and YouTube, day to day and long term
  2. Shaping the social voice and narrative around AI, creativity, and the future of work
  3. Building a content calendar that has rhythm without losing soul
  4. Engaging with our community in a way that’s fun, thoughtful and real
  5. Tracking what works, spotting trends, and knowing when the numbers are telling the story and when they're not

Skills

Required

  • Social media strategy
  • Content creation
  • Community engagement
  • Brand voice development
  • Trend analysis
  • Distribution strategy

Nice to have

  • Understanding of AI and its impact on creativity
  • Strong writing skills with a distinct point of view
  • Organizational skills
  • Proactive and self-directed

What the JD emphasized

  • distribution
  • AI
  • human creativity
  • future of work