Sr. Ad Ops Demand Mgmt Specialist (ucan)

Netflix Netflix · Big Tech · New York, NY +1 · Advertising

This role is for a Sr. Ad Ops Demand Mgmt Specialist at Netflix, focusing on the operational performance of advertising campaigns in the UCAN market. Responsibilities include campaign execution, optimization, pacing, billing, reconciliation, and collaborating with internal teams and external vendors. The role requires strong analytical skills, experience in Ad Tech/Ad Operations, and proficiency with advertising systems. The goal is to ensure seamless campaign execution, drive operational efficiency, and support revenue growth.

What you'd actually do

  1. Own the day-to-day operational management of ad campaigns in your UCAN market, including overseeing campaign, readiness and launch while monitoring, pacing, identifying optimization opportunities and managing billing, and reconciliation across Direct IO, Programmatic Guaranteed, and PMP deal types.
  2. Collaborate with Account Managers, Sales, Ad Ops Solutions, and vendors to ensure campaigns are activated accurately, deliver on objectives, and provide a seamless client experience.
  3. Monitor key delivery metrics and campaign health, proactively identifying risks and escalating to Ad Ops Solutions for Troubleshooting and resolution
  4. Analyze campaign data at Market level and provide actionable insights to local sales teams to support revenue growth and operational improvements.
  5. Gather and relay feedback from clients and internal stakeholders to help identify and implement workflow or process enhancements.

Skills

Required

  • 5+ years of experience in Ad Tech, Ad Operations, or demand management
  • Fluent in English
  • Strong expertise in campaign lifecycle management, including trafficking, execution, quality control, monitoring, pacing, troubleshooting, billing, and reconciliation.
  • Experience with Direct IO, Programmatic Guaranteed, and PMP deal types.
  • Proficient with advertising systems and tools such as CRM, OMS, DSPs, Ad Servers, task management, and reporting platforms.
  • Demonstrated ability to work effectively with cross-functional teams and external vendors, including managing vendor tasks for campaign setup, QC, and reporting.
  • Analytical mindset with the ability to interpret campaign data and provide actionable business insights.
  • Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced, dynamic environment.
  • Excellent verbal and written communication skills, with the ability to clearly articulate complex topics to both technical and business audiences.
  • Comfortable operating in ambiguity and adapting to changing priorities.

What the JD emphasized

  • 5+ years of experience in Ad Tech, Ad Operations, or demand management
  • Strong expertise in campaign lifecycle management
  • Experience with Direct IO, Programmatic Guaranteed, and PMP deal types
  • Proficient with advertising systems and tools such as CRM, OMS, DSPs, Ad Servers, task management, and reporting platforms.
  • Demonstrated ability to work effectively with cross-functional teams and external vendors