Sr. Business Intelligence Engineer, B2c, Amazon Leo

Amazon Amazon · Big Tech · Bellevue, WA · Business Intelligence

This role focuses on building the analytics and data foundations for Amazon Leo's global marketing engine. The Business Intelligence Engineer will design and build datasets, dashboards, and pipelines to measure customer behavior, marketing effectiveness, and growth. Responsibilities include architecting data foundations, developing SQL transformations and data models, managing dashboards, conducting deep-dive analysis, and driving alignment on KPIs and data governance.

What you'd actually do

  1. Architect, build, and maintain foundational business datasets across our tech stack and other internal systems to support analytics, reporting, and customer growth use cases.
  2. Develop SQL-based transformations, data models, and ETL/ELT workflows to structure and unify marketing and customer data for customer lifecycle use cases.
  3. Design, optimize, and manage Amazon QuickSight dashboards that provide visibility into acquisition performance, attribution, and lifecycle funnels.
  4. Conduct deep-dive analysis to identify funnel drop-offs, diagnose performance issues, uncover customer insights, and evaluate marketing effectiveness.
  5. Translate ambiguous business questions into structured analytical approaches, data models, and scalable self-service tools.

Skills

Required

  • SQL
  • ETL
  • processing large, multi-dimensional datasets
  • statistical analysis
  • automated reporting
  • programming to extract, transform and clean large datasets
  • design of experiments
  • AWS technologies

Nice to have

  • working directly with business stakeholders
  • managing, analyzing and communicating results to senior leadership