Sr. Campaigns Manager, Security

Elastic Elastic · Enterprise · United States · Campaigns and Digital Marketing

This role is for a Sr. Campaigns Manager, Security at Elastic, a company that positions itself as a 'Search AI Company'. The role focuses on creating and managing security-focused marketing campaigns to drive awareness, engagement, and revenue growth. Responsibilities include campaign strategy, buyer journey alignment, cross-functional collaboration, and performance tracking. The role requires 8+ years of experience in demand generation or revenue marketing, with a focus on SaaS or enterprise security, and proficiency in marketing platforms like Marketo and Salesforce. While the company emphasizes AI in its branding and product offerings, this specific role is in marketing and campaign management, not directly involved in building or shipping AI models or systems.

What you'd actually do

  1. Plan and support multi-channel security campaigns from launch to evaluation, ensuring clear messaging across all channels.
  2. Map campaign content and tactics to every stage of the security buyer journey to foster engagement and pipeline growth.
  3. Partner closely with Sales, Product Marketing, Content, and Brand teams to ensure aligned, cohesive messaging.
  4. Track campaign metrics to understand performance, refine tactics, and guide future campaign strategy.

Skills

Required

  • 8+ years of experience in demand generation, revenue marketing, or growth marketing, with a focus on SaaS or enterprise security.
  • Experience engaging security decision-makers and technical roles (e.g., CISOs, architects, engineers).
  • Background in modern demand generation, including ABM, lead nurturing, and funnel strategy.
  • Strong communication skills with an ability to simplify complex technical ideas for broader audiences.
  • Proficiency with marketing platforms such as Marketo and Salesforce.