Sr Director, Content Design Platforms + Systems

PayPal PayPal · Fintech · San Jose, CA +1 · Content Design

This role leads the development of next-generation Content Design Platforms and Systems, focusing on building intelligent tools and frameworks that shape how PayPal communicates across products, surfaces, and agents. It involves integrating AI-assisted authoring and tone-evaluation capabilities, defining metrics for clarity, and transforming the content design discipline into a strategic function within an AI-native product development environment.

What you'd actually do

  1. Build the next-generation Content Design Platform — the systems, frameworks, and intelligent tools that shape how PayPal communicates across products, surfaces, and agents.
  2. Architect and scale the Content Design Platform — frameworks for tone, semantics, clarity, and trust integrated into our Design System and AI workflows.
  3. Partner with Design Systems and AI Foundations to create AI-assisted authoring and tone-evaluation capabilities.
  4. Establish a company-wide clarity rubric and launch a cadence of content craft reviews, audits, and critiques.
  5. Drive the integration of content design into early product shaping, not just late-stage copy.

Skills

Required

  • 15+ years leading content design, UX writing, or language systems in product-led tech companies
  • 5+ years managing managers or large cross-disciplinary teams
  • Deep fluency in systems thinking
  • Demonstrated experience working with or integrating AI-assisted design, LLMs

What the JD emphasized

  • AI-native era
  • intelligent tools
  • AI-assisted authoring
  • LLMs

Other signals

  • AI-native era
  • AI-assisted authoring
  • LLMs
  • intelligent tools
  • agents