Sr. Event Marketing Manager

Gong Gong · Enterprise · San Francisco, CA · Corporate Marketing

Gong is looking for a senior event marketing leader to own and evolve Gong's third-party event strategy. This role is responsible for building a best-in-class portfolio of industry conferences, sponsorships, programs, and activations that generate and accelerate pipeline, strengthen customer relationships, and elevate Gong's brand.

What you'd actually do

  1. Develop and lead Gong's global third-party event strategy, including industry conferences, sponsorships, programs, and activations.
  2. Own every aspect of event execution, including sponsorship negotiations, contract management, booth strategy and design, logistics, field enablement, executive preparation, content coordination, onsite management, and post-event follow-up.
  3. Serve as a trusted strategic partner to Sales, Field Marketing, Demand Generation, Customer Success, Partnerships, Brand, and Executive Leadership.
  4. Define success metrics for every event and evaluate performance across pipeline, revenue influence, customer engagement, executive meetings, and brand impact.
  5. Play a key role in planning and executing Gong’s annual flagship conference, Celebrate, owning critical workstreams such as: registration strategy, sponsor management, ancillary programs, logistics, and more.

Skills

Required

  • 10+ years of experience leading B2B event marketing or field marketing programs, preferably within high-growth SaaS organizations.
  • Demonstrated success owning and evolving a strategic event portfolio with measurable impact on pipeline, revenue, and customer engagement.
  • Proven ability to think strategically while executing with precision and consistently delivering exceptional experiences.
  • Strong executive presence with experience influencing senior leaders and building alignment across Sales, Marketing, Partnerships, and Executive stakeholders.
  • Outstanding project management and organizational skills with meticulous attention to detail and the ability to manage multiple complex initiatives simultaneously.
  • Strong commercial acumen with experience evaluating investment decisions, managing significant event budgets, negotiating sponsorships, and measuring ROI.
  • Highly proactive, resourceful, and comfortable operating independently in a fast-paced, high-growth environment.
  • A continuous improvement mindset with a passion for raising the bar and building scalable, best-in-class event programs.

Nice to have

  • Willingness to travel as needed to support key events (up to 35-40% in high seasons) throughout the year.

What the JD emphasized

  • measurable impact on pipeline, revenue, and customer engagement
  • consistently delivering exceptional experiences
  • building alignment across Sales, Marketing, Partnerships, and Executive stakeholders
  • meticulous attention to detail
  • managing significant event budgets
  • measuring ROI
  • building scalable, best-in-class event programs