Sr. Marketing Operations Architect

Gong Gong · Enterprise · San Francisco, CA · Customer Marketing

This role is for a Sr. Marketing Operations Architect at Gong, a company that uses AI to transform revenue teams. The architect will own the design and integrity of marketing systems, ensuring infrastructure scales intentionally. Responsibilities include owning the technical roadmap, designing scalable frameworks, evaluating new tools, establishing governance standards, and translating business decisions into technical frameworks. The role requires 8+ years of experience in Marketing Operations or similar, with a strong understanding of marketing lifecycle design, data modeling, and cross-system dependencies. Experience with specific marketing technology stacks and evaluating AI/emerging technologies at an architectural level is also required. The salary range is $134,000 - $210,000 USD.

What you'd actually do

  1. Own Marketing’s technical roadmap, ensuring infrastructure evolves intentionally and supports long-term business priorities.
  2. Design scalable lifecycle, automation, and data frameworks, defining clear implementation requirements prior to engineering execution.
  3. Evaluate new technologies and capabilities for architectural fit, cross-system impact, and long-term scalability.
  4. Establish and maintain governance standards across lifecycle stages, data models, and system integrations.
  5. Translate business and committee decisions (e.g., lifecycle definitions, scoring frameworks) into structured, scalable system designs.

Skills

Required

  • 8+ years of experience in Marketing Operations, Revenue Operations, or Marketing Technology
  • ownership of complex system design or lifecycle architecture
  • designing scalable marketing infrastructure across integrated platforms in a B2B environment
  • marketing lifecycle design
  • data modeling
  • cross-system dependencies
  • evaluating new tools or technologies for long-term scalability and architectural fit
  • translate business objectives into durable technical frameworks and implementation plans
  • partnering cross-functionally with Marketing, RevOps, and Analytics stakeholders
  • identifying technical risks, tradeoffs, and long-term system implications
  • setting long-term architectural direction
  • establishing governance frameworks
  • configuring, integrating, and maintaining systems within a complex B2B marketing technology stack
  • evaluating and integrating AI and emerging technologies at the architectural level

Nice to have

  • MadKudu
  • Marketo
  • Goldcast
  • Demandbase
  • Clearbit
  • Salesforce
  • Syncari

What the JD emphasized

  • Own the design and long-term integrity of our marketing systems
  • ensures our infrastructure scales intentionally
  • evaluate new tools for architectural fit
  • define the standards that keep our lifecycle, data, and integrations cohesive
  • Own Marketing’s technical roadmap
  • ensuring infrastructure evolves intentionally
  • supports long-term business priorities
  • Design scalable lifecycle, automation, and data frameworks
  • defining clear implementation requirements prior to engineering execution
  • Evaluate new technologies and capabilities for architectural fit
  • cross-system impact
  • long-term scalability
  • Establish and maintain governance standards
  • lifecycle stages
  • data models
  • system integrations
  • Translate business and committee decisions
  • structured, scalable system designs
  • Identify architectural risks
  • technical debt
  • cross-platform dependencies
  • Partner with Revenue Operations and Analytics to align data modeling
  • lifecycle logic
  • measurement implementation
  • Review and approve implementation plans
  • ensure adherence to architectural standards
  • Lead major infrastructure initiatives
  • new system implementations
  • design through post-launch evaluation
  • Serve as a senior technical thought partner
  • providing clear tradeoff analysis
  • scalable solution recommendations
  • 8+ years of experience in Marketing Operations, Revenue Operations, or Marketing Technology, including ownership of complex system design or lifecycle architecture.
  • Demonstrated experience designing scalable marketing infrastructure across integrated platforms in a B2B environment.
  • Strong understanding of marketing lifecycle design, data modeling, and cross-system dependencies.
  • Experience evaluating new tools or technologies for long-term scalability and architectural fit.
  • Proven ability to translate business objectives into durable technical frameworks and implementation plans.
  • Experience partnering cross-functionally with Marketing, RevOps, and Analytics stakeholders on complex initiatives.
  • Sound judgment in identifying technical risks, tradeoffs, and long-term system implications.
  • Strategic leader who creates clarity in high-velocity, ambiguous environments and sets long-term architectural direction
  • Establishes governance frameworks and proactively surfaces architectural risks, tradeoffs, and cross-functional dependencies
  • Trusted architectural advisor to Marketing and cross-functional executives, shaping scalable solutions aligned to business strategy
  • Hands-on experience configuring, integrating, and maintaining systems within a complex B2B marketing technology stack such as: MadKudu, Marketo, Goldcast, Demandbase, Clearbit, Salesforce, Syncari
  • Evaluates and integrates AI and emerging technologies at the architectural level, balancing innovation, governance, scalability, and business impact