Sr. Measurement & Insights Analyst, Uber Advertising

Uber Uber · Consumer · Mexico City, Mexico · Marketing

This role focuses on data analytics, measurement, and insights within Uber Advertising, partnering with Sales to help advertisers achieve revenue targets. It involves analyzing large datasets, providing deep-dive analyses for clients, evolving reporting methodologies, and leveraging SQL and Python for data manipulation and visualization. The role is not directly involved in building or deploying AI/ML models.

What you'd actually do

  1. Manage end-to-end post-campaign reporting and insights for a dedicated book of business, ensuring advertisers understand exactly how their spend translates to impact.
  2. Deliver bespoke, deep-dive analyzes for some of the world’s largest advertisers, helping them navigate Uber’s ecosystem to grow their business.
  3. Deeply master Uber’s proprietary metrics and constantly evolve how we communicate data-driven insights to stay ahead of industry standards.
  4. Establish a deep understanding of local nuances by partnering cross-functionally with Account Executives, Merchant Operations, and Strategy teams in Mexico City and across LATAM.
  5. Map to high-revenue driving clients, delivering white-glove service while managing the high stakes and rapid turnaround times inherent in digital advertising.

Skills

Required

  • SQL
  • Python
  • data querying
  • data analysis
  • Bachelor's degree in a quantitative field

Nice to have

  • online advertising measurement methodologies
  • ad servers
  • DSPs
  • DMPs
  • programmatic buying platforms
  • A/B and multivariate tests
  • statistical concepts
  • data visualization tools
  • Looker
  • Google Data Studio
  • Tableau
  • storytelling skills
  • actionable insights
  • large enterprise customers

What the JD emphasized

  • massive, often messy, scale
  • grit to dig into proprietary metrics
  • adaptability to shift priorities
  • ownership to deliver "white-glove" service
  • finds energy in complexity
  • build the future of advertising measurement from the ground up
  • end-to-end post-campaign reporting
  • deep-dive analyzes
  • Deeply master Uber’s proprietary metrics
  • constantly evolve how we communicate data-driven insights
  • Advocate for the Region
  • Establish a deep understanding of local nuances
  • Own the Pressure
  • high-revenue driving clients
  • white-glove service
  • high stakes
  • rapid turnaround times
  • unblock data bottlenecks