At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
Observe by Snowflake is a high-growth SaaS observability platform built on the Snowflake AI Data Cloud, enabling businesses to troubleshoot modern distributed applications 10x faster. Now, as a core part of Snowflake, we’ve reached a major milestone in the evolution of the Snowflake platform. By bringing AI-powered observability directly into the Snowflake ecosystem, we’ve created the first truly unified platform for telemetry and business data.
Observe’s products deliver observability at scale for some of the most demanding enterprises in the world. Your mission as a Sr. Product Marketing Manager at Observe: make sure the market understands how and why Observe stands apart. You’ll create compelling messaging, stories and launches that influence technical and business decision-makers to choose Observe.
IN THIS ROLE YOU'LL GET TO:
- **Define Product Positioning & Messaging - **Translate technical capabilities into clear, differentiated value propositions that resonate with buyers and technical decision makers.
- **Create High-Impact Content - **Build narratives, assets, and marketing programs that engage target audiences and accelerate the sales cycle.
- Own Go-to-Market Launches -** **Plan and execute high-impact product launches that drive buzz and adoption.
- **Run Customer Advocacy Program - **Identify champions, develop case studies, run webinars, and bring customer success stories to life.
- Partner Across Teams -** **Work closely with product management, engineering, and sales to deliver programs that move the needle for our business.
ON DAY ONE WE WILL EXPECT YOU TO HAVE:
- Strategic & Tactical Balance - You think long-term and still execute with precision.
- Execution Under Uncertainty - You thrive in fast-moving environments, driving clarity from ambiguity.
- Storytelling Mastery - You distill complex information into a compelling business case.
- 3-6 Years’ Experience - Demonstrated growth in marketing, product management, or technical roles in B2B SaaS.
- Advanced Degree & Technical Background - MBA or MS preferred, with a background in computer science, engineering, or similar field.
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com