Sr. Product Marketing Manager - Tech, Aws Product Marketing

Amazon Amazon · Big Tech · Seattle, WA · Marketing & PR

This role is for a Senior Product Marketing Manager at AWS, focusing on AI and agent building products like Amazon Bedrock. The individual will work with product and GTM teams to define customer value propositions, shape product strategy, and develop messaging and technical content to educate customers on AWS offerings. The role requires a blend of technical understanding and business strategy to drive adoption of cloud computing and AI services.

What you'd actually do

  1. Partner with product management and sales teams to develop portfolio-level strategies
  2. Create and own positioning and messaging that clearly articulates value propositions to customers
  3. Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape portfolio strategy
  4. Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles
  5. Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS offerings

Skills

Required

  • Bachelor's degree in a relevant field or equivalent work experience
  • 5+ years of direct experience working with customers on cloud technology adoption
  • 5+ years of hands-on experience with cloud architectures in technical domains (e.g., Analytics, Developer Tools, Compute, Databases, Generative AI)
  • Demonstrated experience creating technical content and delivering technical presentations to diverse audiences

Nice to have

  • Experience developing go-to-market strategies for technical products
  • Track record of creating compelling technical demonstrations and reference architectures
  • Strong data analysis skills with ability to synthesize insights from multiple sources
  • MBA degree
  • Experience presenting to executive-level audiences and industry analysts

What the JD emphasized

  • shape the future of cloud computing
  • work backwards from customer needs
  • influence product strategy
  • technical architecture
  • portfolio-level value propositions
  • technical content
  • product evangelist
  • field enablement strategies
  • primary cloud and AI use cases
  • best practice architecture
  • cloud technology adoption
  • cloud architectures
  • Generative AI
  • technical content
  • technical presentations
  • go-to-market strategies
  • technical products
  • technical demonstrations
  • reference architectures
  • executive-level audiences
  • industry analysts