Sr. Renewals Digital Experience Specialist

Samsara Samsara · Enterprise · CA · Remote · Renewals

This role focuses on transforming the end-to-end automated renewal experience for Samsara's Commercial customer base, aiming to create a seamless e-commerce experience. It involves optimizing checkout, owning auto-renewal logic, developing digital pricing strategies, designing communication plans, auditing the contract-to-cash process, and leading A/B testing for renewal offers. The goal is to drive on-time renewals, reduce churn, and expand net revenue retention with minimal reliance on high-touch sales.

What you'd actually do

  1. Partner with Product and Engineering to optimize an e-commerce checkout experience for renewals, including "one-click" extensions and self-service seat expansions.
  2. Own the logic for the auto-renewal program. Define the criteria for "automatic" vs. "seller-assisted" renewals based on customer health scores and contract complexity.
  3. Develop digital-only pricing strategies (e.g., pre-negotiated step-ups or loyalty discounts) that incentivize long-tail customers to renew without requiring a human touch.
  4. Design the "Renewal Lifecycle" communication plan. This involves mapping out email, in-app notifications, and SMS triggers that highlight ROI (e.g., "You saved $X in fuel this year") to drive renewal intent.
  5. Audit the current "Contract to Cash" process for long-tail customers to eliminate hurdles like manual signature requirements, outdated payment methods, or fragmented billing cycles.
  6. Lead A/B testing for renewal offers, subject lines, and UI layouts to maximize conversion rates and Net Retention Rates (NRR)
  7. Train and enable Renewals and Sales teams on digital renewal processes, handoff criteria, and escalation protocols.

Skills

Required

  • SaaS E-Commerce & Platform Expertise
  • Digital Marketing & Nurture Strategy
  • Commercial & Analytical Acumen
  • Strategic Influence

What the JD emphasized

  • transform the end-to-end, automated renewal experience
  • seamless, frictionless e-commerce experience
  • minimal reliance on high-touch sales motions
  • transform a manual, complex renewal process
  • automate it through Salesforce and other tools