Streaming Content Strategy & Analysis Manager, Cnn

Warner Bros Discovery Warner Bros Discovery · Media · New York, NY +2 · Creative, Content & Editorial

This role supports the development, evaluation, and performance analysis of content across CNN's streaming ecosystem, informing strategic decisions around content investment, programming priorities, and platform performance by delivering data-driven insights. The role partners with various teams to assess content opportunities, track progress, monitor performance, and develop materials for leadership.

What you'd actually do

  1. Analyze content performance and audience trends to generate insights that inform programming and content investment decisions.
  2. Develop analytical frameworks and reporting to evaluate title-level and portfolio performance across CNN’s streaming platform.
  3. Identify key performance indicators and emerging trends to guide content strategy and platform growth.
  4. Support the evaluation of potential content investments by helping develop strategic and financial rationale for programming initiatives.
  5. Partner with Data & Analytics, Finance, Programming, Research, Product, and Content Development to support content strategy initiatives.

Skills

Required

  • Bachelor's degree preferred
  • 4+ years of experience in consulting, investment banking, corporate strategy, FP&A, business development, or similar analytical roles
  • Experience in media and entertainment and or direct-to-consumer businesses preferred
  • Excellent analytical and financial modeling skills
  • Advanced proficiency in Excel and PowerPoint
  • Demonstrated ability to translate complex quantitative and qualitative analyses into clear insights and recommendations
  • Strong ability to synthesize analytical outputs, identify the “so what,” develop early hypotheses, and propose next lines of inquiry
  • Proven experience creating executive-ready presentations and strategic materials
  • Exceptional attention to detail and strong visual storytelling skills
  • Strong organizational and project management skills
  • Ability to manage multiple priorities simultaneously
  • Strong written and verbal communication skills
  • Collaborative and diplomatic
  • Experience working across cross-functional stakeholders in fast-paced environments
  • Experience working directly with or in support of executive-level stakeholders

Nice to have

  • Experience in media and entertainment and or direct-to-consumer businesses

What the JD emphasized

  • 4+ years of experience in consulting, investment banking, corporate strategy, FP&A, business development, or similar analytical roles.
  • Excellent analytical and financial modeling skills, with advanced proficiency in Excel and PowerPoint.
  • Demonstrated ability to translate complex quantitative and qualitative analyses into clear insights and recommendations.
  • Proven experience creating executive-ready presentations and strategic materials, with exceptional attention to detail and strong visual storytelling skills.