Vehicle Intelligence & Integration, Product Manager

Ford Ford · Auto · Dearborn, MI +2 · Ford Next Businesses

Senior Product Manager to lead the strategy and execution of a consumer AI assistant on mobile, focusing on improving customer needs fulfillment and driving adoption/engagement. The role involves defining product vision, roadmap, and growth strategies, partnering with AI/ML and engineering teams to enhance assistant quality, and using data and AI evaluations for prioritization.

What you'd actually do

  1. Define the product vision, strategy, and roadmap for the mobile AI assistant.
  2. Own outcomes across task completion, response quality, customer satisfaction, adoption, engagement, and retention.
  3. Identify high-value customer needs and improve the end-to-end assistant experience.
  4. Use analytics, experimentation, customer research, and AI evaluations to identify friction and prioritize improvements.
  5. Develop growth strategies that improve discovery, onboarding, activation, repeat usage, and retention.

Skills

Required

  • 5+ years of product management experience building and scaling consumer mobile products.
  • A strong track record of improving product quality, adoption, engagement, retention, or customer satisfaction.
  • Experience building conversational AI, or other intelligent consumer experiences.
  • Understanding of generative AI product development, including evaluation, grounding, safety, latency, and model limitations.
  • Strong analytical skills and experience using data, experimentation, and customer insights to drive decisions.
  • Ability to define strategy, navigate ambiguity, and influence across technical and business teams.
  • Strong communication and cross-functional leadership skills.

Nice to have

  • Experience with large language models, natural-language interfaces, tool use, or agentic systems.
  • Experience with consumer growth, lifecycle engagement, or product-led growth.
  • Experience with AI evaluation, human review, and production monitoring.
  • Experience in automotive, mobility, connected devices, or related consumer ecosystems.

What the JD emphasized

  • consumer mobile products
  • conversational AI
  • generative AI product development
  • evaluation
  • grounding
  • safety
  • latency
  • model limitations
  • AI evaluation
  • human review
  • production monitoring

Other signals

  • consumer mobile
  • conversational AI
  • product growth
  • generative AI product development